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Adwatch Review: Virgin Media

28 Jul 2009

LONDON - Tom Morton, executive planning director at TBWA Media Arts London, reviews the latest...markets. Now, as content and apps replace voice and text traffic, Virgin Media returns to our screens ... . Media and content don't need moody metaphors to sell them; they can speak for themselves. Apple sold 5m ...

Consumer Generated Media

02 Dec 2008

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Amanda Andrews On Media: Stop wallowing in media gloom

18 Feb 2009

The media sector is in freefall, ad market recovery is far off and we should all go home and put...media sector. So, it comes as a welcome relief to receive some upbeat commentary on the sector. A ... of the downturn on UK media. While it warns that commercial radio and TV are 'highly exposed' and the newspaper ... resilience as people stay at home more. But even BSkyB and Virgin Media admit that they may feel the pinch ...

Jeremy Lee on Media: The uncertainty principle

19 May 2010 | by Jeremy Lee

The formation of a coalition government means the media's future is far from a foregone conclusion....intake of breath as the media industry tries to work out how the coalition could affect it. While ... ', there are certain areas in media policy where the two appear to share similar aspirations. Yet Jeremy Hunt, the Conservative MP who has been confirmed as secretary of state for culture, media and sport (with the additional ...

Jeremy Lee on Media: Blurring the boundaries

07 Sep 2010 | by Jeremy Lee

and talent. In this fragmented media age, brands have started to think of themselves as publishers ...

Jeremy Lee on Media: Sporting chance

17 Aug 2010 | by Jeremy Lee

, to be honest, that's not something you can say about the rest of Desmond's media empire. It would also help ...

Amanda Andrews on Media: Tweens, not tweets

28 Apr 2009

in the market to appeal to Guitar Hero and Rock Band -loving boys? Amanda Andrews is media editor ...

Amanda Andrews on Media: Time to side with local news media

21 Jul 2009 | by Amanda Andrews

General Trust spent months campaigning to change the rules governing local media mergers. A review from ... . The Conservative Party made a sensible suggestion last week in a report written by media executive Roger Parry ... . Amanda Andrews is media editor at The Daily Telegraph, Sunday Telegraph and telegraph.co.uk 30 seconds ...

Brand barometer: Social media performance of Starbucks

09 Mar 2012 | by Gemma Charles, Public Affairs Editor, Marketing

A look at the performance of Starbucks in social media over the past four months...., this is an important introduction that underlines Starbucks' understanding of social media. The Yomego SMR Index ... The Social Media Reputation (SMR) score provides a benchmark to gauge brands' respective popularity ...

Brand barometer: Social media perfomance of Barclays

22 Mar 2013

A look at the performance of Barclays in social media over the past four months.

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