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The best of digital marketing - channel breakdown video webcast

The video offers insights into how marketers can generate maximum returns using channels such as social media, email, search and mobile. SpeakersChannel.tv videos feature conference presentation excerpts and backstage speaker interviews covering a range of topics. Watch the video now . ...

Government denies new £142k digital chief is a 'Twitter Tsar'

The media has been widely referring to the new role as a Twitter Tsar echoing several previously high profile appointments who have also been tarred with the label. The Cabinet Office job will, so the ad says, "lead the implementation of the Coalition Government's new digital strategy ...

Marketing to engage today's digitally-savvy youth market

social media, creating viral content and getting the tone right to interact credibly with the youth ...

Merseyside Police launches ad campaign to promote successes

will feature across outdoor and ambient media, building wraps, mobile exhibitions as well as on social media ... . "The use of ambient media will be pivotal to the success of the campaign, as it allows a high degree ...

Government launches Frank online anti-drugs push

across a range of websites popular with young people including Weebls Stuff, Burst Media, Bebo, MySpace, You Tube and Faceparty. Online ads will also run on media sites such as Channel4.com. One of the most ... through the Central Office of Information, with media planning and buying handled by i-Level. Chris ...

Government to introduce internet bans for illegal downloaders

The Department of Media, Culture and Sport is understood to be working on proposals to make ISPs, such as BT and Virgin Media, legally bound to take action against users who access pirated material. The proposals will be unveiled in the next few weeks. Under the legislation, users suspected of illegally ...

Lean Mean Fighting Machine scoops digital RAF brief

leavers, or people who just fancy a change in their careers. David Ogden, head of digital media ... in online media so it is crucial we have a powerful presence here. The pitch was managed by government ...

Carbon Trust appoints Tequila\London for digital and direct

and opportunities for the Carbon Trust and our delivery partners. In March, the Carbon Trust split its 12m media ... , cinema and sponsorship accounts, while Carat focuses on online media and outdoor activity. ...

ActionAid viral says thanks to each individual donor

-fareast-language:#0400; mso-bidi-language:#0400;} The viral for ActionAid, created by Red Bee Media, takes ... that Red Bee Media has developed a compelling and innovative take on donating to charity. "The advantage ... to take place on Friday June 26. Jonathan Wilson, business director at Red Bee Media, said: "In a ...

Pedigree launches 'virtual dog walk' charity drive

around the web, or through social media channels such as Facebook and Twitter. The adoption drive ...

 

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