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Campaign Promotion: The Thinkboxes Shortlist for November/December 2009

forms. Its shareholders are Channel 4, Five, GMTV, ITV, Sky Media, Turner Media Innovations and Viacom ...

Can advertising save the world?

of the media and its effect on innovation," Professor Paddy Barwise of the London Business School says. He ... on creating advertising (excluding media space) and that every pound of advertising attracts £5 of spending ...

 

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