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Virgin Atlantic consolidates global ad account into RKCR/Y&R

appointed GyroHSR and OMD to handle its below-the-line and media buying accounts on a global basis ...

Turkey's tourism office calls ad pitch

At present, advertising is created in Turkey and placed in the UK by the London-based media and creative agency Bygraves Bushell Valladares Sheldon. The Turkish Tourism Office is now looking for a UK ... to handle media. The process is in its early stages and a longlist of agencies has yet to be drawn up ...

Australia seeks agency for £10m rebrand

Federal trade minister Simon Crean has said in the Australian media that the aim of the campaign is to convince people that Australia is not just a great place to have a holiday but that it is also a great place to receive an education and build a business base. He said: "We're trying to sell our goods ...

Usain Bolt World Championship victories prompt Puma trainer sell-out

that estimates now place Bolt's media value at 217m. This follows the world's fastest man setting new 100m ...

New Football Pools kicks off season with Tim Lovejoy ad

Whitson and Pure Media. The brand, which is owned by Sportech, was created by the consolidation ...

Visit London and New York tourism body to promote each other

with NYC and Company about several collaborative projects, including the provision of media space. NYC and Company owns a portfolio of outdoor media sites in the city to which Visit London will have access ...

Eurostar rolls out 'Little break, big difference' social media site

LONDON - Eurostar is launching a social-media website to help consumers make the most

British Airways to return to TV advertising after two-year absence

, promoting its XJ model. The airline's publishing and media sales agency, Cedar Communications ...

BAA appoints Sarah Lewis to sponsorship role

of media and sponsorship. She will also head up brand recruitment for sponsorship of Expo, the areas ...

VisitBritain to review logos

Until now, the tourism body has used two logos: one consumer-facing visual identity, and another for corporate communications. To consolidate its image, VisitBritain is developing a single, multi-purpose visual identity, set to roll out next month. The review follows a Department for Culture, Media ...

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