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and media accounts as it seeks to compete with rivals like Travelex....and media talent. "We are looking forward to seeing the results as we enter the main holiday season ...
The Leeds office of Carat has won the media planning and buying business for Chester Zoo following...." Mediacom was the offline incumbent and Code Computerlove previously handled its digital media, with AKA ...
Zurich, the insurance company, is planning to consolidate its creative, media and digital accounts...A pitch meeting last week kicked off the procurement-led process. Three holding companies are believed to be competing. They include WPP, whose agency Mindshare is the incumbent for the media business, and Publicis Groupe, which holds the creative account through Publicis Worldwide. It is thought that Zurich ...
in the Spring. Media activity is being handled by Arena Media and will run across TV, outdoor, press, radio, digital and social media during the Easter, May and Summer holidays. The TV ads will go live today on ITV, Channel 4, Channel 5 and kids TV channels. It will be supported by a cross-media advertorial ...
Arena Media has lost the £12 million Thomas Cook media planning and buying business to Aegis Media...The move consolidates Thomas Cook s traditional media account with its 15 million digital media business, already handled by Carat Manchester. Thomas Cook s media account was among the first wave ... . The chief executive, Steve Booth, continues to lead the business. Aegis Media was unable to confirm ...
include print, outdoor and digital media. Peter Baumgartner, chief commercial officer, said: "This is our ...
direction from Mike Hannett. Arena was the media agency behind the campaign. The press ad will launch ...
British Airways is reviewing its global media planning and buying account, currently held...It is understood that BA is holding chemistry meetings with agencies but that no formal brief has yet been issued. ZenithOptimedia, which has worked with BA on its global media since 1995, added ... to say regarding our media buying agency, a formal announcement will be made." A spokesman ...
will involve DM, digital content creation and social media. LBi, which handles Virgin s e-commerce sites ...
. Beattie McGuinness Bungay devised the campaign. It will use TV, print, outdoor and online media to take a ... thousands of pounds worth of hotel stays. Media planning and buying was by MediaCom. ...
