certain segments of the British media, all direct mail is hated and immediately binned. The reality ...
27 Oct 2004
| by Ben Carter,
and has hired Agency Republic to handle its advertising and media.....
Agency Republic is briefed with handling creative, media planning and buying and strategic consultancy ...
28 Sep 2004
| by Staff,
LONDON - Now, IPC Media's celebrity magazine, and Freemans catalogue are teaming up in an email
26 Aug 2004
| by Jules Grant,
LONDON – Parcel delivery service TNT Express has revealed it is talking to media agencies about its
16 Jul 2004
this industry will ever shirk this image? writes Richard Roche, head of media markets at Royal Mail ...., and the relationship consumers have with their post. Especially as media continues to fragment at a faster pace and brand communication across a range of media has the ability to get even more personal, what role does ...
15 Jul 2004
| by Jules Grant,
-to-business market in favour of email and online marketing.
New media continued to show a strong year ...
04 Jun 2004
| by Joe Lepper,
that Omnicom Group's PHD had replaced Grey Global Group's MediaCom as its media agency after a four-way pitch ...
01 Mar 2004
| by Jules Grant,
response media planning and buying account for Shop Direct last week after beating incumbents Universal ...
25 Feb 2004
| by Jules Grant,
LONDON - Carat has won the £23m direct response media planning and buying account for Manchester