18 Dec 2008
| by Richard Abbott
the right present' and is set to a remix of the Beatles classic, 'From Me to You'. The retailer's media ...
17 Dec 2008
| by Bill Britt
of mentions. This is the second year Marketing has compiled this ranking of creative and media agencies ...
Media agency Number of mentions 1 MindShare 112 2 Carat 111 3 MediaCom 91 4 OMD UK 90 5 Walker Media 86 6 ZenithOptimedia 75 7 Mediaedge:cia 67 8 ...
17 Dec 2008
| by Gail Kemp
highest recall in any single week. The figures also reveal which advertising and media agencies have had ...
place from last year, thanks to a 10m increase in its TV spend, according to data from Nielsen Media ...
, was just one mention above third-placed McCann Erickson. Competition was equally intense among the media ...
17 Dec 2008
| by Nicola Clark
economists have criticised the media for its negative agenda, and some have accused companies of using ...
on victory night that read, 'All of this happened because of you', the impact of new media on his historic victory was cemented. Media: Staying in - the new going out While agencies reported that TV ...
16 Dec 2008
| by Staff
Birchall Art director Jennie Birchall / Kyna Griffiths Planner Andrew Hovells Media agency Rocket Media planner Karen Pitcher Media spend 6million Production company RSA Director Luke Scott ...
12 Dec 2008
The very best in regional press advertising draws on an empathy with
local media ...
of the Year award is a big event for women,
especially in, er, Lancashire - and it receives copious media ...
taken up by the NHS. Agency: MEN Media, in-house creative Writer: Mark Burrow Art director ...
11 Dec 2008
| by Amanda Nottage
, which increased its spend by nearly 9% to just under 150m. According to Nielsen Media Research ...
.02bn. It was a very busy year for some advertisers. The public feud between BSkyB and Virgin Media had agencies and media buyers rubbing their hands, as BSkyB increased its spend 57.9% to 114.9m, and Virgin ...
broadcasters ITV, Channel 4, Five, Sky and Virgin Media in securing the rights for content to download. VoD ...
Big Brother Eye in store and in media promotions. The sponsorship does not extend to forthcoming Big ...
sponsors. Virgin Media stepped in to sponsor the main show in 2007 after Carphone Warehouse pulled out ...
05 Dec 2008
Suning Electronics, the Nanjing-based superstore, has called a pitch for its media business....The retailer has invited three agencies, Universal McCann, Zenith Media
and the incumbent agency, Mindshare, to be involved in the process, with
pitches to take place throughout December. The successful agency will be briefed to help increase the retailer's
market share over its rivals. The announcement ...