16 Dec 1999
| by BEN ROSIER
Top Shop/Top Man, the Arcadia-owned fashion store chain, is
revamping its web site to support a tie-up with Universal Music.
16 Dec 1999
| by IVAN CLARK, director, TV strategy, Medi
MediaVest has picked up media planning and buying for the launch of
Ipoints, a new rewards...MediaVest has picked up media planning and buying for the launch of
Ipoints, a new rewards programme for the internet.
MediaVest will be in charge of a budget of pounds 1m in the first year ...
in March and is a joint initiative between sales
promotion agency Dynamo s new media division and Loyalty ...
13 Dec 1999
| by LEXIE GODDARD
Walker Media has landed the media business for giftware emporium
SF Cody, worth pounds 10...Walker Media has landed the media business for giftware emporium
SF Cody, worth pounds 10 million.
The agency is planning an online and traditional media campaign for the
company, which ...
to discuss details of the campaign but confirmed that
press has been chosen as one of the main media ...
13 Dec 1999
| by GREG HUGHES
An e-commerce magazine launches this month as a controlled
circulation title, and will become a newsstand publication in
January.
Business21 is the latest venture from Media Directories International
(MDI). An unusual launch strategy will see MDI print 10,000 copies of the
first two issues ...
chain, has appointed M s Walker Media associate to handle its first ad initiative....SF Cody, the giftware operation launched by Leonard Lewis, founder
of the River Island fashion chain, has appointed M s Walker Media associate to handle its first ad initiative.
A reported budget of pounds 10 million will support an online and
offline campaign for the company, which sells ...
10 Dec 1999
| by ANNA GRIFFITHS
by Daryl
Corps and directed by Sid Roberson of Roberson Films. Media is being
bought by Motive ...
10 Dec 1999
| by JADE GARRETT
, despite concerns that it may be against European Union rules.
Chris Smith, the culture, media and sport ...
06 Dec 1999
| by MARK TUNGATE
mail and door-drop
advertising - these media are ideal for reaching specific geographic
areas ...
.icelandfreeship.com or
www.iceland.co.uk, subject to a minimum spend of pounds 40.
Research by Media Monitoring ...
06 Dec 1999
| by MARK TUNGATE
towards an online media planning and buying
service....towards an online media planning and buying
service.
The free site includes an advertising rate ...
for media planners. It also provides links to publishing
houses own websites.
But The Word s chief ...
(Media Business, 18 October). Caldwell has
promised to stay at the company until April ...
02 Dec 1999
| by BEN ROSIER
is being created by new
media agency, Uovo, which was appointed in June after a five-way
pitch ...
to remove filters