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Hope&Glory wins Ikea consumer press office duties

16 May 2013 | by Daniel Farey-Jones

PRWeek reported in March that Ikea was set to split with Cake , with which it has worked since 2009 on PR strategy and campaigns. Although Cake retains social media work, it is not repitching ... with interiors and lifestyle media, and cover regional store support, media events to present new collections ...

Ford Retail awards six-figure account to The Red Consultancy

08 May 2013 | by Loulla-Mae Eleftheriou-Smith

, corporate and regional media, while Red Design will redesign Ford s internal magazine. ...

Hammerson calls in FTI for corporate brief

07 May 2013 | by Alec Mattinson

of traction within the retail media as the firm enjoys with the property media. Dido Laurimore, a managing ...

Portas wins National Gallery retail brief

01 May 2013 | by Loulla-Mae Eleftheriou-Smith

The commercial arm of the National Gallery has hired Portas to lead media relations for its retail

Marks & Spencer hands City PR brief to RLM Finsbury

15 Apr 2013 | by Alec Mattinson

-house comms team handled media and investor relations around the trading update. A number of City sources ... were leaked to the media the evening before its planned announcement in January. Tulchan founder ...

PHA Media to promote online retailer Kaleidoscope

25 Mar 2013 | by Lynsey Barber

Online and mail order retailer Freemans Grattan Holdings has brought in PHA Media to promote its...-40s, across traditional and digital media channels, press events and to secure celebrity endorsement ... over the coming months. PHA Media senior account director Shelley Frosdick said: We are delighted ... -respected and established name is hugely exciting and we look forward to delivering a high profile and successful media ...

Smithfield handles comms for Blockbuster admin process

12 Mar 2013 | by Alec Mattinson

regional and national media. It is thought to be the first time Deloitte has looks to outsource comms ... account manager James McFarlane. The agency has worked alongside James Igoe, acting head of media ... weeks. Smithfield is understood to be handling comms and media around Blockbuster until the end ...

Tesco coupon scheme 'should be clearer on own-brand comparisons'

11 Mar 2013 | by Loulla-Mae Eleftheriou-Smith

customers. In January Tesco s group media relations director Tom Curry left his position to become vice-president of global comms at InterContinental Hotels Group. His position has been filled by head of corporate media ...

Shine grabs Cos social media account

07 Mar 2013 | by Loulla-Mae Eleftheriou-Smith

strategic social media campaign....and the importance of making sure we define Cos' behavioural and vocal tone around social media, while fiercely ...

Agencies primed for Ikea consumer account battle

06 Mar 2013 | by John Owens

, Vizeum for media buying and Primal for local marketing. It is understood that as part ... found in its meatballs in-house, with Cake looking after social media on the issue a separate ongoing ...

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