31 Jul 1998
| by ALASDAIR REID
the development of the Sunday People.
Optimedia has won the media planning and buying business ...
and was previously handled by Initiative Media.
Optimedia will begin work on one project immediately, but will not take
over the bulk of the business until January 1999.
Chrysalis, the UK-based media group ...
31 Jul 1998
| by ANNA GRIFFITHS
The Campbell Soup Company has appointed Zenith Media to take up the
reins of its newly centralised...The Campbell Soup Company has appointed Zenith Media to take up the
reins of its newly centralised pounds 19 million pan-European media
business, just as the US grocery giant gears up for an aggressive
advertising push in Europe to boost its market share.
Zenith Media scooped the business ...
31 Jul 1998
| by OLIVER MALAND, JULIAN PYKE, SIMON GALLA
. Since then, film has
become mass media and television was invented and changed the world.
However ...
Source s range of shampoos, bath foams
and shower gels. Media buying for the campaign, which will roll...Source s range of shampoos, bath foams
and shower gels. Media buying for the campaign, which will roll out
across the country from September, is by the Media Business. Three
commercials ...
Airways is launching a single media sales operation to handle
all its in-flight media. BA Media is being ...
31 Jul 1998
| by ANNA GRIFFITHS
Hancock and written by Brendan Wilkins
at Duckworth Finn. Media is being handled by BMP Optimum ...
31 Jul 1998
| by MAIRI CLARK
written and art directed by Jon Leney and Richard Donovan,
who joined CBC two months ago. Media ...
with International Distillers and Vintners,
has centralised its pounds 30 million media business into Carat after a...with International Distillers and Vintners,
has centralised its pounds 30 million media business into Carat after a
three-month review.
Carat pitched against Western International Media for business that
includes the media task for brands such as Smirnoff and Gordon s
Gin.
Both agencies already ...
24 Jul 1998
| by ANNA GRIFFITHS
MindShare has appointed a managing partner to handle the media
independent s relationship...MindShare has appointed a managing partner to handle the media
independent s relationship ...
time heading the pounds 12
million Guinness account as the agency prepares for a global media ...
- while at Burnetts, said: It is my job to forge
relationships with people who need a strategic media ...
. - Marketing
Capital Radio has re-appointed Unity as its media and communications
strategist across ...
per cent shareholding in
the Media Solutions Group. Media Solutions in London and CIA Media ...
campaign was devised by Ginsters media agency,
Booth Lockett Makin, the poster specialist, Poster ...