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Stella Artois Cidre to launch weather-activated ad campaign

12 Jun 2013 | by Arif Durrani

Cidre, said: "This innovative media mechanic is yet another way we are pushing the boundaries through ...

Wing-Co "lait d'homme" by CHI & Partners

06 Jun 2013

Brim and Daniel Fisher, and photographed by Matt Irwin. Media was handled by Carat. ...

C4 to air French ads from L'Oreal and Renault in The Returned

31 May 2013 | by Chloe Smith

According to Channel 4 it will be the first time a UK broadcaster has broadcast an entire break of non-English language ads. The premium break was collaboratively devised and managed by Channel 4 Sales, working with media agencies ZenithOptimedia, acting for L'Oreal; Manning Gottlieb OMD for Renault ...

Strongbow "moment of truth" by St Luke's

30 May 2013

the campaign, with media planning and buying handled by Starcom MediaVest Group. The campaign includes ...

Häagen-Dazs rolls out Bradley Cooper ad in UK

29 May 2013 | by Priyanka Mehra Dayal

the film. Alongside the TV and digital media, H agen-Dazs will be the headline sponsor of the Luna ...

Luksusowa "the man's guide to manliness" by AnalogFolk

29 May 2013

". The site also includes recipes for Luksusowa-based drinks and is supported by social media activity ...

Heinz brings back invisible bottle of tomato ketchup

20 May 2013 | by Priyanka Mehra Dayal

The creative shop behind the new campaign is Abbot Mead Vickers BBDO and the media-buying house is Vizeum. Abbot Mead Vickers BBDO was briefed to reintroduce the invisible bottle concept for the Heinz signature brand of tomato ketchup, while extending communication to its flavoured variants. The first TV ...

Carlsberg "where's the party?" by North Kingdom

15 May 2013

social media. Parties are planned across 18 countries to support the campaign and users will be given ...

5 Gum "taste intense" by Billington Cartmell

14 May 2013

Howlett and art directed by Paul Gygi. Media buying was handled by MediaCom and the photographer was Tom ...

Nature Valley awards integrated business to start-up

13 May 2013 | by Chloe Smith

specialises in brand activation, sales promotion, shopper marketing, experiential and social media campaigns ...

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