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Creative business rankings

23 May 2013

Each week, Campaign publishes the agency new-business leagues across the creative and media sectors. The attached tables rank agencies according to how much business they bring in as well as any accounts they lose. They show the cumulative totals for new-business wins during the year, but a look ...

Luta drafts in Diffusion for global sportswear launch

22 May 2013 | by John Owens

by a media and product-placement campaign to establish Luta s presence in the fashion and lifestyle ...

Nike campaign asks fans to put country before football club

20 May 2013 | by John Reynolds

Nike is to weigh into football's club-versus-country debate with a new social media campaign called...through social media, as Nike looks to encourage fans to stress pride in wearing the England football ...

Marketing Leader of the Year: The candidates - Justin Cooke

17 May 2013

What s the smartest business idea you ve had? I can't tell you because I'm developing it at the moment it's huge like Nasa meets Facebook. ;) Customising the catwalk was pretty big as it had never been done before, and the 'shoot the show button', which is a social media phenomenon. I love it when ...

Work Club wins Adidas social media account

29 Apr 2013 | by James Swift

Work Club has won Adidas UK's social media business following a competitive pitch....Work Club will be tasked with creating content across social media for the sportswear brand, which scored notable successes in social during the London 2012 Olympic Games. It racked up a 25% growth in its Twitter followers on the back of the success of its #takethestage hashtag. The agency won the business ...

Value of a Facebook fan rises to an average of $174

19 Apr 2013 | by Chloe Smith

compared fans and non-fans based on their product spending, brand loyalty, propensity to recommend, media ...

Topshop, Nike, Burberry, Heineken: Who should be digital brand of the year?

16 Apr 2013 | by Staff

The award recognises the brand that has used digital media to execute innovative ideas ... , Heineken find itself topping the social media charts against all other beer brands across Facebook, Twitter ... and the ultimate ecommerce media brand. This year has also seen the launch of their digital magazine The Edit ...

Marks & Spencer hands City PR brief to RLM Finsbury

15 Apr 2013 | by Alec Mattinson

-house comms team handled media and investor relations around the trading update. A number of City sources ... were leaked to the media the evening before its planned announcement in January. Tulchan founder ...

Bonds "g'day, boys" by TBWA\London

15 Apr 2013

, with photography by Nick Hudson. Media was handled by M2M. ...

Arnold Amsterdam creates drug cookbook for Stüssy's spring line

04 Apr 2013 | by James Swift

. The videos are available on YouTube. Arnold Amsterdam has previously worked with St ssy on social media ...

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