20 Dec 1999
| by STEFANO HATFIELD
on the
public s media consumption habits.
We live in the visual age, post-MTV and the rise of the remote ...
16 Dec 1999
| by ALEXANDRA JARDINE
Raymond Meier, and featuring the model Yfke Sturm. No TV
advertising is planned.
Media arrangements for the UK will be handled by Initiative, Calvin
Klein s media agency for its fragrances ...
13 Dec 1999
| by COLIN GRIMSHAW
are executed by Simon Whitworth, director
of David Coleman Media. The company has held the Yves Rocher ...
and the sending of gift vouchers to
loyal customers.
Research by Media Monitoring Services, tel ...
13 Dec 1999
| by MARK TUNGATE
Initiative Media has bagged the centralised media planning and
buying account for the National...Initiative Media has bagged the centralised media planning and
buying account for the National Magazine Company (Media Business, 22
November). Initiative saw off competition from Mediapolis ...
, German and US business to BMP
OMD. The media buying agency already handles Coty s UK account ...
13 Dec 1999
| by JONAH BLOOM
suggested it to Concord s account director Oliver Ford who
phoned Jayne Roseman, media director at Initiative Media. She sold it
and did the planning and buying.
Naturally the trees will be whisked ...
these media folk
ever switch off?
...
10 Dec 1999
| by JADE GARRETT
soap brands that are used in the
home, a source said.
The agency will also handle the media ...
03 Dec 1999
| by GORDON SMITH, creative director of Wals
and personality for first-e, the internet bank,
which will work across all media
Agency: J. Walter Thompson ...
02 Dec 1999
| by ALEXANDRA JARDINE
and
Fahrenheit.
The company also makes cosmetics and skincare products.
In the UK, Initiative Media handles Dior s pounds 1.5m media spend, with
advertising created at Dior s Paris headquarters. Euro RSCG ...
02 Dec 1999
| by JANE BAINBRIDGE
International.
He continues to build his media empire until his death in November
1991 ...
until July 1995. It goes on to become the standard-bearer for all new
media operations ...
the start of a more liberal approach to gay images in
the media.
1995 - Coca-Cola s contour ...
26 Nov 1999
| by KAREN YATES
-general, is to be the keynote
speaker at the Race in the Media Awards on Friday 7 April 2000. RIMA is
an annual event ...
the RIMA Office on 0181-864 2005 or at
www.cre.gov.uk/media/rima.html.
BMP DDB has been ...
campaign is
scheduled to run next year, breaking first in the London area. Media
will be handled by BMP ...