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LONDON - Filofax has chosen Glam Media, the network of lifestyle websites, to run a digital...treatment. The box is being promoted across Glam Media sites and blogs, in an ad unit that will be updated daily with links to beauty tips and content from Filofax, thanks to a widget designed by Glam Media ...
'Fairytales' is the first campaign for GHD from RKCR/Y R, which won the account in July. Among the female characters who show that they don't need to be rescued by the first prince who comes their way, are Rapunzel, Red Riding Hood and Cinderella. The campaign will run in media including TV, press, web, online ...
LONDON - ZenithOptimedia has been awarded the £80 million consolidated media buying account...The Publicis Groupe agency, which already handles Mars media buying, won the business after a pitch against the WPP-owned MediaCom, the incumbent on the 10 million Wrigley media planning and buying account, and OMD. MediaCom has retained Wrigley s planning and online media business and has won ...
1 30 173 1 1 212 11.773 0 0 0 Any media or telecommunications ...
LONDON - The Aegis-owned Vizeum has won Ikea's £10 million media planning and buying account....The agency won the business after a final shoot-out against WPP-owned MediaCom, the incumbent on the account for the past 10 years. ZenithOptimedia, Carat and OMD were knocked out of the running at an earlier stage in the pitch. The move is part of a global review of Ikea s media requirements, currently ...
The work is supported by magazine executions, digital vignettes and three rich media executions focusing on eBay s core categories, including clothes, home garden and tech products. Video 1: snowboard Video 2: thought Video 3: vest Video 4: little black dress Video 4: camera Video 5 ...
to collaborate using social media to work out the location of the online store as it jumps from site to site ...
action against them." Virgin Media voiced concern that the Government's strategy needs to be implemented ...
LONDON - Virgin Media has added 37,000 TV customers in the third quarter, with increased revenue...last year Virgin Media made a net loss of 122.7 million, but this was reduced to 60 million by more ... quarter of record ARPU and strong consumer revenue growth." Virgin Media's results follow strong results ...
A survey by PR agency Weber Shandwick of 1,021 UK consumers found that 26% cited online advocacy as having the most influence on their purchase decisions, above friends and family at 20%. Older media was cited by 23%, combining 12% for newspapers and magazines and 11% for TV and radio. Brand websites were ...
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