LONDON - Mediaedge:cia has retained the consolidated £4 million UK media planning and buying...Henkel reappointed Mediaedge:cia, the incumbent on the deodorant and shampoo brands, after a pitch last month against The Media Shop, which previously handled the Henkel adhesive brands including Pritt Stick and the Omnicom-owned M2M. Henkel appointed Miles Calcraft Briginshaw Duffy to handle its 4 ...
its £800 million global media planning and buying arrangements into Havas Media and Publicis Groupe....have chosen two global media partners that will bring us new consumer insights, better capabilities ... and executions." Last year, Reckitt Benckiser increased its media spend by 26 per cent to 800 million and grew ...
LONDON - Filofax has chosen Glam Media, the network of lifestyle websites, to run a digital...treatment. The box is being promoted across Glam Media sites and blogs, in an ad unit that will be updated daily with links to beauty tips and content from Filofax, thanks to a widget designed by Glam Media ...
LONDON - ZenithOptimedia has been awarded the £80 million consolidated media buying account...The Publicis Groupe agency, which already handles Mars media buying, won the business after a pitch against the WPP-owned MediaCom, the incumbent on the 10 million Wrigley media planning and buying account, and OMD. MediaCom has retained Wrigley s planning and online media business and has won ...
LONDON - The Aegis-owned Vizeum has won Ikea's £10 million media planning and buying account....The agency won the business after a final shoot-out against WPP-owned MediaCom, the incumbent on the account for the past 10 years. ZenithOptimedia, Carat and OMD were knocked out of the running at an earlier stage in the pitch. The move is part of a global review of Ikea s media requirements, currently ...
LONDON - Virgin Media has added 37,000 TV customers in the third quarter, with increased revenue...last year Virgin Media made a net loss of 122.7 million, but this was reduced to 60 million by more ... quarter of record ARPU and strong consumer revenue growth." Virgin Media's results follow strong results ...
LONDON - Virgin Media and Be Broadband's use of Twitter for customer service has been applauded..., frequency of tweets, relevancy of the profile and interactivity levels. Virgin Media tops the list ... : Virgin Media BT Vodafone TalkTalk Be PlusNet Orange T-Mobile Post Office O2 ...
Glasses Direct, the online optical retailer, has called a review of its advertising and media
CANNES - The UK brought in a decent haul of Media Lions - one Gold, nine Silvers and six Bronzes...the organisation had tried to "draw a line" under the media contest, which has in the past been criticised for judging creative ideas above media ones and failing to win the interest or confidence of media agencies ... are trying to say to media networks that we are recognising and calibrating media for what it really ...
Virgin Media and Universal Music have joined forces to tackle online piracy by launching an unlimited music download subscription service. Source: Financial Times The Premier League has issued a tender for the broadcast rights to its 46 football matches, increasing pressure on Setanta Sports, which ...
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