17 Dec 2012
| by Nicola Kemp
Thanks to social media, marketing mishaps can now go viral with a single touch. Some of the world.... McDStories: When a hashtag becomes a bashtag
The past 12 months have been littered with social-media ...
projectile vomit his food all over the restaurant during a 6th grade trip'.
Social media has a powerful ...
has taught marketers and media commentators anything, it is that social media engenders a mob ...
, Marketing, Media Week, PRWeek and The Wall....present for his snowwoman. Initial reaction via social media seems to be largely positive, has ...
is George Entwistle, the director general of the BBC, who was forced to resign from the UK's top media job ...
programme 'Newsnight' (Media Week, 10 November).
Tim Davie, the former BBC director of audio and music ...
the image on social media with the #showyourcolour hashtag.
The worldwide competition will see 10 winners ...
07 Nov 2012
Each week, Campaign publishes the agency new-business leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any accounts they lose.
They show the cumulative totals for new-business wins during the year, but a look ...
to explain its story to the wider public by harnessing social media.
".
There will be social media and PR activity to raise awareness of the designer washing machine.
Follow ...
for London (Agency: M C Saatchi)
Highly Commended Bepanthen (Agency: JWT London)
SOCIAL MEDIA ...
Winner Hotels.com (Agency: Fetch Media)
Highly Commended ASOS
ECOMMERCE
Winner ...
Pepper (Agencies: Zone)
Highly Commended Hotels.com (Agency: Fetch Media)
YOUNG MARKETER ...
01 May 2012
| by Kim Benjamin
media marketing for its Lynx Excite campaign.
ASOS, British Gas, McDonald s and John Lewis have ...
Maille - Unilever
Rachel s Yoghurt (Rachel s Organic) Haygarth
Social media marketing ...
/Fallon
Dynamo: Magician Impossible (Watch) Five by Five
Hotels.com Android and IOS App Fetch Media ...
brands] at other media companies, I just didn t."
On a mission to engage
Everson joined Facebook a ...
01 Feb 2012
| by Ben Hall
by strong word-of-mouth marketing and social media sites, without TV advertising, according to Chris ...
these days of social media and the internet, that's a very quick way to get the message out."
He added ...