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The Week: Advertising news - Supermarket adspend up

The report, carried out by Nielsen Media Research for The Daily Telegraph, found that the major supermarkets all increased spending during the six months to October. Asda increased spending by 52 per cent, Tesco by 18.8 per cent, Sainsbury's by 21.3 per cent and Morrison's by 15.2 per cent. ...

The Work: New Campaigns - UK

Cartmell Art director: Jason Lawes Planner: Nicola Heaslip Media agency: Initiative Media planner ... Berwitz Planner: Neil Goodlad Media agency: CHI Partners Media planner: Enyi Nwosu Director ... : DDB London Writer: Steve Hall Art director: Daniel Seager Planner: Georgina Murray-Burton Media ...

New-Business Rankings: 28 November 2008

21.0 - 21.0 4 Lastminute, Nationwide, Clas Ohlson MEDIA ... .7 57.7 9 IG Index, E.ON, TUI 4 4 CHI Partners Media 43 ... 2.825 - 2.825 3 COI STEM, Toyota, News Group Media 5 ...

Target wins Julian Hodge Bank integrated account

advertising, direct marketing, digital, media planning and booking, literature, photography and market ...

Moodier Britain survey: consumer trust goes local in recession

The speed at which super-markets have responded to the economic downturn with value offers has meant that they are now more trusted than the media, banks, airlines and politicians, according to McCann Erickson's latest Moodier Britain survey. The latest phase of the research, carried out on 1028 ...

Media: Bank appoints Total Media

Morgan Stanley has appointed Total Media to the media business for its Investment Fund account....The agency, which has worked with the financial-services brand since 2006, will handle the media for its investment management business in Asia and Europe, and develop a digital strategy and press ads. Earlier this month, Morgan Stanley announced plans to cut up to 3300 jobs - nearly 10% of its workforce ...

Media brief: TV adspend in the UK expected to drop

TV adspend in the UK is expected to drop by 30% in real terms between 2007 and 2010, according to Enders Analysis. It is forecast to have dipped to £3.3bn this year, down from £3.5bn in 2007.

OgilvyOne creates animated ad for Amex

Creative agency OgilvyOne London Copywriter James Sexton Art director Libby Young Media agency ...

Campaign Media Awards 2008: Best Financial, Corporate and Utilities Campaign

WINNER Title: Sun: Expats Media agency: Profero Media director: Will Phipps Media planners ... they came from. With this audience increasingly using digital media to keep up with events back home ... of British identity. The Sun was approached not as a media owner but as business partner, and the idea ...

The Week: City News - Centaur's revenues drop

Centaur Media has reported a 16 per cent year-on-year fall in its group revenues in the four months...The publisher of Marketing Week, New Media Age and The Lawyer said the decline in advertising revenue was partially down to poor performance from its legal and financial magazines. ...

 

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