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lubricant , has been implemented in 19 countries across Europe. The media strategy identified ideal ... Taking the Nokia brand to a wider audience than just high-fliers, the media included carefully tailored ... and internet activity. WINNER Title: Polaroid, live for the moment Media Agency: Motive ...
for Virgin Direct. Virgin Direct does not have a head of PR. Consolidated s media director Will Holt said: Due to increasing media and consumer interest in the Virgin One account, they felt they should ...
and personal finance media. To set the Blue Card apart from other credit card launches and to support Amex ... this research to determine a target audience, Hill and Knowlton distributed a bespoke media pack containing ... period. Tailored messages directed at the personal finance media highlighted the benefits ...
1999. Granada Media Group, whose Yorkshire Television and Tyne Tees Television franchises ...
in the report, it fell to him to handle the vast majority of media relations. Having been ... by the media. But it is also fair to say that communications is in his blood. His mother worked for Burson ...
, for example, to use PR to communicate with investors and the media across Europe. This year London ...
Lloyds Bank has handed ICL, the IT systems and services company, a three-year contract to provide helpdesk support to customers of its new internet banking service.
Associated New Media, the interactive publishing division of the Daily Mail and General Trust...Associated New Media, the interactive publishing division of the Daily Mail and General Trust, is to launch an online financial consumer guide called This is Money . Due to be launched in early 1999, the site will be interactive and give personal financial advice. ...
that the page is scrutinised by readers, the share square is inspired - no other media space can have...that the page is scrutinised by readers, the share square is inspired - no other media space can have ...
. O s sister agencies, MindShare and Ogilvy One, have also lost BUPA s media and direct business ... is going to take on smaller specialist agencies which will separately handle creative, media buying ...
