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The Right Track

is essential. Every brand makes a noise, has its soundtrack. Ads need music like they need media ...

OnTrees 'launch' by Isobel

Developed by A N Media, part of Daily Mail and General Trust, OnTrees is designed to help people review and plan their finances all in one place. ...

Comparethemarket in meerkat toys giveaway

handled the media planning and buying for the campaign, while The Mill developed the Meerkovo site and LBi ...

Media360: Pictures from the gala dinner and evening event

on the first night of this year's Media360 conference at the Lowry in Manchester, and Media Week has pictures...After a long day of educational seminars and sessions, delegates at this year's Media 360 were treated to a drinks reception, followed by a three-course meal on the first night of the conference ... , to Starcom MediaVest and MEC, with a number of media-related jokes. The following day, delegates headed ...

Media360: Pictures from the conference

For those lucky enough to be attending this year's Media 360, and for those unable to make it...The first day of Media360 included a number of keynote sessions and seminars with leading figures from media agencies and owners. Speakers included: Adam Freeman , executive director , Guardian News and Media ; Marc Mendoza, CEO, MPG Media Contacts; Bruce Daisley, sales director, You Tube ...

Nxt Gen 2011

From the growth of social media to integrated campaigns, the up-and-coming young talent

Aviva campaign offers customers five minutes of fame

was booked by Publicis Group media agency ZenithOptimedia with its Aegis joint venture specialist Meridian Outdoor and Aegis out-of-home agency Posterscope. Booked through outdoor media owner JCDecaux, activoty ... media and 6-sheets across major stations in London. Those wishing to participate can upload ...

Paper Round (17 August) - Which clients are advertising in the national press?

two free tickets to Thorpe Park by collecting tokens from the paper. Elsewhere, Virgin Media ...

Paper Round (10 August) - Which clients are advertising in the national press?

highlights from the interview. Virgin Media claims it has the "UK s fastest broadband" and offers ...

American Express tops feel-good survey of digital outdoor ads

Outdoor media owner Clear Channel and WPP out-of-home agency Kinetic tested digital ads from the washing detergent brand Surf by BBH, American Express by Ogilvy, Lloyds TSB by RKCR/Y R and a fourth unnamed advertiser to determine which ads consumers engaged with most. The research used new face ...

 

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