29 Sep 2000
New Nova editor Jeremy Langmead has added to his editorial team. Following him from the Sunday Times Style magazine is Melanie Rickey, who will be fashion features editor, a newly-created position. Rachel Cook, former deputy features editor at the Daily Telegraph, joins as deputy editor of the IPC title....
29 Sep 2000
| by EMMA HALL
Levi's, Apple and Colgate do it. Even Procter & Gamble do it. But for many advertisers and media...Levi's, Apple and Colgate do it. Even Procter & Gamble do it. But for many advertisers and media ...
of advertising spend goes on out-of-home media, and in the UK the figure is 7 per cent and rising. In Italy ...
pan-European: they are global. OMD, which handles the media buying for Apple around the world, has a ...
29 Sep 2000
| by EMMA HALL
Levi's, Apple and Colgate do it. Even Procter & Gamble do it. But for many advertisers and media...Levi's, Apple and Colgate do it. Even Procter & Gamble do it. But for many advertisers and media ...
of advertising spend goes on out-of-home media, and in the UK the figure is 7 per cent and rising. In Italy ...
pan-European: they are global. OMD, which handles the media buying for Apple around the world, has a ...
29 Sep 2000
-long media campaign in India. The media plan is primarily for brand building of its non-premium products...NEW DELHI: Shaving products giant Gillette has earmarked nearly pounds 200,000 for a month-long media campaign in India. The media plan is primarily for brand building of its non-premium products. Gillette bosses are aiming to use the campaign to mark the company s entry into the creams and tube market ...
28 Sep 2000
. The deal was brokered by Universal Interactive, the new media arm of Universal McCann. The site, which...Maybelline has linked up with teen portal mykindaplace.com to sponsor the site s beauty channel. The deal was brokered by Universal Interactive, the new media arm of Universal McCann. The site, which launched in June, also has deals with Gillette for Women, Sky One, SmithKline Beecham, Woolworths and Oxy.
...
28 Sep 2000
of the existing 3D and Protector range. The campaign will run from November, with another burst in January. Media...of the existing 3D and Protector range. The campaign will run from November, with another burst in January. Media ...
22 Sep 2000
Sainsbury's Magazine, with an ABC of 330,000, has been revamped,
bringing food articles closer to the front and introducing five new
sections.
Editor Michael Wynn Jones commented: 'We have tried to give the recipes
star billing. We usually have at least 60 pages of food, but before you...
21 Sep 2000
System Brand Media. The site, www.durex.co.uk, gives information on Durex products as well as sexual...Durex has launched a lifestyle web site, created by Leeds-based web and direct marketing house Fi System Brand Media. The site, www.durex.co.uk, gives information on Durex products as well as sexual health data, light-hearted lifestyle surveys and competitions.
...
15 Sep 2000
| by GURUL OGUD
communications consultancy, marketing oriented public relations, media relations, internal and franchise ...
15 Sep 2000
| by EMMA POOLE
Film Company. Media planning and buying is by Starcom Motive.
...
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