27 Oct 2000
| by CLAIRE BEALE
'What the bloody hell does a bloke who buys paperclips know about media,' one of the agencies...'What the bloody hell does a bloke who buys paperclips know about media,' one of the agencies that lost out to BMP (now OMD) in the 1993 Boots media centralisation moaned.
The whole pitch had been ...
themselves on anyway.
Despite the fact that the media world has moved on to a more sophisticated plane ...
27 Oct 2000
| by CLAIRE BEALE
'What the bloody hell does a bloke who buys paperclips know about media,' one of the agencies...'What the bloody hell does a bloke who buys paperclips know about media,' one of the agencies that lost out to BMP (now OMD) in the 1993 Boots media centralisation moaned.
The whole pitch had been ...
themselves on anyway.
Despite the fact that the media world has moved on to a more sophisticated plane ...
27 Oct 2000
New Woman has appointed Sarah Green as beauty editor.
27 Oct 2000
Hair Style, a new monthly magazine from WVIP, will launch on 8 November from the ashes of Total Style, which ran for two years. Aimed at women from 18 to 35, the new title will still feature beauty and celebrities but has switched its main focus to hair. Edited by Georgina Hersey, it costs pounds 2.20...
27 Oct 2000
Origin Publishing is launching Your Hair magazine, which will be published every six weeks. The company said it is aimed at 'young, trendy, fashion-conscious 17 to 29-year-old females'. The first issue, December/January, is on sale for pounds 2.25 on 31 October with an accessories purse covermount....
27 Oct 2000
-store, and creating national media coverage.
The story was naturally of interest to food writers and consumer magazines, but a creative approach was required to appeal to national print and broadcast media. Given just ...
by Nettles. Three farmers were given media training to prepare them for radio and TV interviews.
BBC TV ...
27 Oct 2000
WINNER
Iceland Foods
Following a major re-focusing on the brand, the success of its decision to become the first retailer to remove GM ingredients from own-brand food and the resulting media profile, Iceland made a board-level decision to invest in proactive, strategic PR for the first time ...
20 Oct 2000
A new quarterly magazine on cosmetic surgery has been launched by WV Publications. Face lifts, breast enlargement and lip sculpture will all be featured in Cosmetic Surgery Magazine, along with related health and beauty products. With a cover price of pounds 3.75, it will be on sale in the second week...
20 Oct 2000
stores are opened in addition to the existing four. Media will be bought by Manic Media....Moss Bros has appointed Edge GMC, the creative consultancy, to handle the Brand Centre, its new out-of-town chain selling clothes, fragrances and homeware. A poster campaign will break next year as up to 12 stores are opened in addition to the existing four. Media will be bought by Manic Media.
...
20 Oct 2000
stores are opened in addition to the existing four. Media will be bought by Manic Media....Moss Bros has appointed Edge GMC, the creative consultancy, to handle the Brand Centre, its new out-of-town chain selling clothes, fragrances and homeware. A poster campaign will break next year as up to 12 stores are opened in addition to the existing four. Media will be bought by Manic Media.
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