20 Oct 2000
| by JEREMY WHITE
, media, market research, consumer PR and brand consultancy for Boots products.
The decision is a massive blow for the company s media agency, OMD UK.
Media planning and buying for Boots the Chemist ...
20 Oct 2000
| by MARY COWLETT
, media interest and number of hits on the King Frank web site. The marketing team will also look at how ...
footage. However, coverage of the campaign in the mainstream UK news media has been scant.
Fashion ...
19 Oct 2000
| by CORDELIA BRABBS
The Boots Company and Granada Media are to appoint a marketing director for their joint venture...The Boots Company and Granada Media are to appoint a marketing director for their joint venture ...
, chief executive of Granada Media, said: Health, beauty and well being are fundamental human interests ...
venture with Hollinger Telegraph New Media, will remain a separate entity, although Boots said the two ...
19 Oct 2000
| by POPPY BRECH
companies will handle advertising, media planning and buying, market research and brand consultancy for all Boots branded products.
The decision sees the entire UK media planning and buying business for Boots ...
13 Oct 2000
SmithKline Beecham is thought to be shifting its pounds 3.5 million Sensodyne media account out...SmithKline Beecham is thought to be shifting its pounds 3.5 million Sensodyne media account out of CIA UK and into MediaCom TMB, following the drug giant s purchase of the brand. - Marketing Week.
...
13 Oct 2000
SILVER AWARD
Title: Nipples
Agency: M&C Saatchi
Client: Sue Douglas, director of new media, Vogue.com
Creative Director: Simon Dicketts
Art Director: Tiger Savage
Copywriter: Mark Goodwin
Typographer: Justin Shill
Photographer: Phil Pointer
Printer: Kingsway Press.
...
13 Oct 2000
| by EMMA POOLE
Delaney at Tomboy Films and media planning and buying is through Initiative Media. The campaign breaks ...
13 Oct 2000
| by GIDON FREEMAN
streams, she has created a communications director role to slot in above the existing media relations ...
communications.
The next stream sees Tesco s second media relations manager Nicole Lander temporarily move ...
12 Oct 2000
| by BEN ROSIER
Cosmetics company Bourjois this week goes live with a major new international web presence as it bids to extend the brand s appeal among office workers in its core female 16- to 35-year-old market, and take on rivals Max Factor and Maybelline.
12 Oct 2000
| by JAMES CURTIS
advertisers had been given a valuable lesson in how the media could be used to influence behaviour on a mass ...
made women far more influential in society - particularly the commercial world - and women's media ...
become one of the biggest issues in advertising - media fragmentation. ITV's commercial monopoly ended ...