27 May 2010
DDB climbs to the top of the creative league after taking the account for Virgin Media....Each week Campaign publishes the agency new business rankings across the creative, media, digital and direct marketing sectors.
The attached table ranks agencies according to how much business they bring in as well as any accounts they loose. It shows the cumulative totals for new business wins during the year ...
in what he calls the 'participation nation'.
'Social media and social CRM is the way that future ...
developments, such as mass participation in social media, have given the claim added credence.
Ross Taylor ...
discipline, he says advertisers should look for 'big ideas that traverse disciplines and media'.
'A lot ...
22 Jan 2010
| by Mandy Merron
: CREATIVE AGENCIES - Top 50 league table MEDIA AGENCIES - Top 15 league table DIGITAL AGENCIES ...
31 Mar 2009
| by Noelle McElhatton
and understanding of direct media channels and other integrated channels, where appropriate; superb creative ...
24 Feb 2009
| by Noelle McElhatton
Sales of consumer data, like every other media, bar digital, are suffering in the downturn ...
advertising sold on emails sent to those lists by the media owner. 'The quality of email lists for rent can ...
' customers.'
Digital list broker Mailtrack Media sources e-data from car insurers on behalf of client ...
02 Oct 2008
LONDON - Campaign's record of the week's most successful new creative, media and DM ad agencies....Campaign's new business tables record the most successful creative, media and direct marketing ad agencies, updated each week. The new business tables are the full versions of leagues of ad agencies published every Friday in Campaign magazine. The new business tables are updated with the biggest winners ...
by Nielsen Media Research show direct mail spend fell to 1.57bn in the year to June 2008; a decline of 6 ...
it with other direct media. 'Direct mail gets a bad press. Most people receive more email spam than junk mail ...
30 Sep 2008
| by Robert McLuhan
Spend on mailings relating to personal loans is down by more than a third, and that on mortgages down by 13%, according to Nielsen Media Research. Some find this to be poetic justice. 'Direct mail ...
services 12,213,275 27,140,611 29.61 8.7 Source: Nielsen Media Research, July 2007-June 2008 ...
01 Aug 2008
.0 - 22.0 6 Bell's, Telegraph Media Group, Westfield 7 7 Abbott Mead Vickers BBDO 49 ...
, Look MEDIA ACCOUNTS 1 1 MediaCom 75.9 3.7 72.2 7 Compton Woodhouse, TUI, HomeForm 2 2 CHI Partners Media 43.3 - 43.3 2 ...
05 Jun 2008
Campaign's record of the week's most successful new creative, media and DM ad agencies....Campaign's new business tables record the most successful creative, media and direct marketing ad agencies each week. The new business tables are the full versions of leagues of ad agencies published every Friday in Campaign magazine. The new business tables are updated with the biggest winners ...