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Arif Durrani: Media has come a long way, and not without growing pains

13 Jun 2013 | by Arif Durrani

Fifteen years ago, there were no Media Lions at Cannes. Its growing presence at the 59-year...as it had appeared across a small number of media, but mainly TV. The explosion and fragmentation of media channels has changed all that. As Jack Klues, the chairman of VivaKi and president of this year s Media ... of media has led to problems in the Cannes judging process itself. As detailed in our analysis opposite ...

The lesson of 'think small' is that we must all think big

13 Jun 2013 | by Danny Rogers

As I write, much of the advertising and media world is preparing to jet off to the Côte d

A view from the top

13 Jun 2013 | by Jack Klues

m presiding over the Media jury this year and we ve spent several months refining the submission ... in media". The request stimulated a thoughtful, provocative exchange. I m inspired. When I get to Quincy, I ... . The Disney win assembled talent from Zenith, Razorfish and Starcom Media Vest Group, and the team is going ...

On the Campaign couch

13 Jun 2013 | by Jeremy Bullmore

. Media companies might be best placed to advise on this matter since the rule of thumb in question has much in common with a rule of thumb often applied to media schedules: one of the hoariest of all media ... -on-the-heels-of" school of journalism. In media terms, when a bank suffers a single high-profile scandal, it s a burst ...

Don't count your chickens in a nine-block grid

13 Jun 2013 | by Sue Unerman

together and partner with clients, media owners and content creators to produce brilliant work, then we ...

Scandal is unlikely to sour the rosé on La Croisette

13 Jun 2013 | by Jeremy Lee

of block voting (although hopefully not as dark as those that somewhat marred last year s Media Grand Prix ...

Trust that the best ideas will attract the best clients

06 Jun 2013 | by Ian Darby

of hiring an agency on the basis of cost or chemistry. This is all the more pronounced in media, where ...

A view from the bottom

06 Jun 2013 | by Nicola Lentin

So, what is working at Campaign s Digital Agency of the Year really like? Well, less than three months into my job, I flew out to Jeju, a province of South Korea, for an eight-day sustainability conference. I shared a bed with the social media strategist, took part in roundtable discussions with global ...

On the Campaign couch

30 May 2013 | by Jeremy Bullmore

's launch of media operations) failed?...all sprung from media beginnings, agencies built their reputations on the work. Creative people were the garlanded heroes, creative departments the pampered favourites. Meanwhile, media people without whom ... for the creative and media elements of the business. Competitive conflict had long limited the growth ...

Branding is dead, long live media?

29 May 2013 | by JR Little

by putting media and tech relationships first. And those agencies and clients that embrace the disruption ... of the consumers media and technology behaviors, an agency has no ability to design a useful experience. In fact ... s attention and the user s attention span gradually decreases. Social media and technology should have ...

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