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Brand barometer: Social media perfomance of Barclays

A look at the performance of Barclays in social media over the past four months.

Should marketers seek City analysts' help to manage their campaigns? The Marketing Society Forum

Nokia is recruiting City experts to help it improve the way it uses social-media data in its...that there is much unproven value in social media. However, doing something about it and developing a sharp ...

Comparethemarket: The lack of meerkat mascot in the comparison-site's ad could prove to be a stroke of genius

/Arena Media 42 3= 1 Argos CHI Partners/Mindshare 42 5 - DFS ... = - Harveys HMDG/Walker Media 35 10 - 118 118 The Brooklyn Brothers ... / Walker Media 25 5 - William Hill In-house/ in-house 21 ...

Did Goldman plan tax furore?

, the Goldman bankers stand to collect an average bonus of 250,000 each. A media focus on this would have been ...

Think BR: The power of life changing moments

media and a significant rise in uptake of the BT Infinity product. BT s marketing director David James ...

 

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