Search results for "Media

Showing 1 - 5 of 5 results

Sort results by: date | relevance

Search filters:

By Date

  • 2013 Remove filter

By Article Type

  • Opinion Remove publication filter

By Industry Sector

  • FMCG Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Discipline

By Sector

A view from the top

and media owners and to listen to more inspiring stories from Sheryl and Facebook. On Tuesday evening, I ...

Has product placement failed to make the big impact that many predicted? The Marketing Society Forum

, but broadcasters and media agencies used it to sell product-placement packages galore. Yes, there are some good ... , not just pay to get into someone else's. YES - STEVE BOOTH, CHIEF EXECUTIVE, ARENA MEDIA The initial ... -up desire by brands or media agencies to exploit it. So if this is viewed as a big crusade, it was set up ...

Andrex: The toilet tissue brand's drive for social-media engagement has taken a personal turn

or discuss, on social media, how they wipe their backside? Whatever anyone does when on the toilet ... , by harnessing the power of public opinion and the cost-effective vehicle of social media, has inspired something ... /PC World M C Saatchi/Walker Media 25 14= (-) Harveys Enter/Walker Media 25 ...

Helen Edwards: scrunch or fold? There's only one place Andrex's ads belong

, with 3m of TV and outdoor ads - about as interruptive as media gets. Interruptive communications ... end while stuffing the other, Andrex opens a whole new communications genre: antisocial media. How ...

Can regular discounts drive loyalty as well as opportunistic purchases? The Marketing Society Forum

, drink and media have consumption often characterised by inertia or reluctance to try something new ... , ECOMMERCE, A N MEDIA (and formerly of M S) Regular discounts can form and reinforce purchase habits ...

 

Additional Information

Latest jobs Jobs web feed