Close-Up: Walkers' 'do us a flavour' is engaging the nation
23 Jan 2009
-up with The Sun generated lots of PR around this stage of the initiative, but a wide cross-section of the media ...
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Media: Things we like
16 Jan 2009
in the media, financial and retail sectors but we were particularly downcast this week when Findus, the maker ...
Media: Things we like
31 Oct 2008
IPC Media acquired this free games website back in June and has been working on a new look ...
Close-Up: Live issue - Are teens new target of junk-food ads?
25 Jul 2008
media with age bars, not because they targeted children. "Which? continues to miss the point about ... and vegetables, increased by 61 per cent, and in other media by more than 130 per cent." WATCHDOG - Sue Davies ...
Close-Up: Live Issue - Does product placement really work?
09 May 2008 | by Pippa Considine
Department for Culture, Media and Sport spokesperson says: "It is up to each member state to decide whether ... or film?" - Got a view? E-mail us at campaign@haymarket.com MEDIA SPECIALIST - David Fletcher, head ... Ofcom to interpret the European Union's Audio Visual Media Directive in a positive way. It's hard ...
Editorial: Audience participation is where the future lies
29 Feb 2008
'll have crossed the media spectrum. People will be talking a lot more about Doritos than they have ...
Close-Up: Live issue - Why adland is well-placed to confront obesity
01 Feb 2008 | by Noel Bussey
effective, so a campaign with intelligent use of digital and mobile media has a great chance of being really ... , we made enormous progress by slowly following this strategy through as many media as we had ...
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