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Raymond Snoddy on media: The grey pound isn't black and white

It is not often you feel the need to publicly praise a media agency....anything to do with the fact that 64% of the inhabitants of adland are younger than 30? Media owners are hardly any better. In the media explosion of the past decade only two out of 200 television channels ... for Marketing and two Silver CIPR awards for Best Use of Media Relations and Best Consumer Campaign ...

Allan must preserve culture of Group M memberagencies

rival agencies and media owners....after being linked with the head of media job at Carat) and Goodman in the structure. But Collins ... media parent company for its three networks (Mediaedge:cia is also involved alongside MediaCom ...

Close-Up: Live Issue - Do advertisers need global digital specialists?

no; they operate as micro-networks. Modem Media and Digitas work together under the umbrella ... . Norm Johnston, the Modem Media managing director for Europe, says a presence in every market ... . MODEM MEDIA/DIGITAS Offices: Five in the US, three in Europe plus partnerships in Asia Employees: 1 ...

Raymond Snoddy on media: Branson no match for bruiser Murdoch

Immediately underneath was the carefully leaked splash: 'Branson takes on Murdoch in media battle ... question is whether the 'Branson takes on Murdoch in media battle' headline also promises rather more than ... that Sir Richard's attempts to get into mainstream media have never been successful. He has either been ...

Mark Ritson on branding: Careless clutter costs bottom lines

minutes of advertising per channel every day. Several senior media planners have warned that such a ... for the terrestrial channels. Two weeks ago GCap Media sales chief Duncan George announced that its flagship radio ... ad minutage on the London station. Most media experts welcomed the decision, which came as part ...

Santa's sack 2008

's about targeted delivery of messages against a background of fragmented media and audience attention ...

Media Forum: Is GCap's new strategy wise?

- nine analogue stations in the South West, North West and Wales. For a powerful media owner that has ... Huddleston, the head of media at BT, thinks so. He states: "This (cut in advertising inventory) is radical ... and actually they also need to invest more in programming, especially at Capital FM." Paul Richards, a media ...

WPP may have lost interest but Aegis is still bait for Bollore

on I'm A Celebrity ..., moved its £25 million media account out of Carat and into MindShare. Then, a ... -business blow to the agency and a reminder that competition has never been tougher in the media agency sector ... media and research businesses, investing in profitable and high potential markets and services," he ...

Raymond Snoddy on media: ITV News Channel is fading to black

Sometime soon, I fear, a wake will be held for the ITV News Channel.

Media Perspective: Generosity of spirit is the rule among the mediaagencies

. Coinciding with the Campaign Media Awards, this week sees the 50th strategy review in Campaign since ... BLM Media for Maxim magazine and Ingram for the Olympic Bid) securing top marks. Credit should go ... ) and to ZenithOptimedia, BLM Media and Carat for each submitting four. BLM Media was the most successful agency ...

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