14 Dec 2005
It is not often you feel the need to publicly praise a media agency....anything to do with the
fact that 64% of the inhabitants of adland are younger than 30? Media owners are hardly any better. In the media explosion of the past
decade only two out of 200 television channels ...
for Marketing and two Silver CIPR
awards for Best Use of Media Relations and Best Consumer Campaign ...
09 Dec 2005
| by by Ian Darby,
rival agencies and media owners....after being linked with the head of media job at
Carat) and Goodman in the structure. But Collins ...
media parent company for its three networks
(Mediaedge:cia is also involved alongside MediaCom ...
09 Dec 2005
no; they operate
as micro-networks. Modem Media and Digitas work together under the umbrella ...
. Norm Johnston, the Modem Media managing
director for Europe, says a presence in every market ...
.
MODEM MEDIA/DIGITAS
Offices: Five in the US, three in Europe plus partnerships in Asia
Employees: 1 ...
07 Dec 2005
Immediately underneath was the carefully leaked splash: 'Branson takes
on Murdoch in media battle ...
question is whether the 'Branson takes on Murdoch in media
battle' headline also promises rather more than ...
that Sir Richard's attempts to get into mainstream
media have never been successful. He has either been ...
07 Dec 2005
minutes of advertising
per channel every day. Several senior media planners have warned that such a ...
for the terrestrial channels. Two weeks ago GCap Media sales chief Duncan George announced that its
flagship radio ...
ad minutage on the London
station. Most media experts welcomed the decision, which came as part ...
05 Dec 2005
| by by Ardi Kolah
's about targeted delivery of messages against a background of fragmented media and audience attention ...
02 Dec 2005
- nine analogue stations in the South West, North West and
Wales. For a powerful media owner that has ...
Huddleston, the head of media at BT, thinks so. He
states: "This (cut in advertising inventory) is radical ...
and actually they also need to invest more in programming,
especially at Capital FM." Paul Richards, a media ...
02 Dec 2005
| by by Ian Darby
on I'm A Celebrity ..., moved its £25
million media account out of Carat and into MindShare. Then, a ...
-business blow to the
agency and a reminder that competition has never been tougher in the
media agency sector ...
media and research businesses, investing in
profitable and high potential markets and services," he ...
30 Nov 2005
Sometime soon, I fear, a wake will be held for the ITV News Channel.
25 Nov 2005
| by Ian Darby, ian.darby@haynet.com
. Coinciding with the Campaign Media Awards, this week sees the 50th
strategy review in Campaign since ...
BLM Media for Maxim magazine and Ingram
for the Olympic Bid) securing top marks. Credit should go ...
) and to ZenithOptimedia, BLM Media
and Carat for each submitting four. BLM Media was the most successful
agency ...