17 May 2013
Campaign's selection of media news and views of note in the week before 17 May 2013....graphics, developed by Applied Media. It is part of CBS Outdoor s Tube inventory.
And one thing we don ...
02 May 2013
. Well, unsurprisingly, when it comes to one of the world s fastest-growing social media channels, so ...
of marketing around convergence of connected experiences across screens."
Some media analysts are already ...
02 May 2013
and buy audiences. Thus one could argue that our targeting and media buying system is class-based, defined ...
and turn things down online according to a whole host of factors, and we can also use offline media ...
21 Feb 2013
for us, but it s difficult to define what digital media actually is," Barwell answers. "However ...
07 Feb 2013
Two weeks ago, there were just three outdoor media specialists of note Kinetic, Posterscope ...
had acquired an unbreakable hold on the market. But last week, Omnicom Media Group stunned the sector ...
is an increasingly important media channel, and large agency groups subject it to a greater focus. [The OMG move ...
31 Jan 2013
challenges for BBH, the media planning and buying agency ZenithOptimedia and The 12th Floor, the OgilvyOne ...
15 Nov 2012
Media buyers and outdoor agencies are not seeing the value of the digital screen network, its..., Sugar wants to talk about digital outdoor media and why his son has not been able to flog advertising ...
believes, is media and outdoor agencies not seeing a "no-brainer" when it is right in front of them. "The ...
. "Even if the clients do get it, they pass it on to their agency, who passes it on to the media buyer ...
15 Nov 2012
global media spend believed to be pushing the 1 billion mark. Research from Kantar shows that one ...
.
iPad mini
Agency T BWA\Media Arts Lab
Apple s latest, miniaturised iteration of the iPad ...
08 Nov 2012
contributions, allowing candidates to buy more media than ever before. Obviously, social media is still ...
of dollars on production and media would be nice, too. After all, this is pro bono. Well, in every election ...
08 Nov 2012
this appointment. If you ask media agencies about the company, they tend to tell you that continuity, allied to a ...
, of course, this was where she began her newspaper career. Having worked in several agency media departments and media agencies, most latterly at Zenith, she initially joined the Daily Mail as its first head of client ...