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Vivendi stakes its claim to the US

18 Dec 2001 | by Claire Billings,

The news that French media giant Vivendi Universal has paid 10.3bn ( 7bn) for the entertainment...with the other US-based global media giants, such as News Corporation, Viacom and Disney, after it got its first ... to the US market, it brings on board one of US media's most respected deal-makers in Diller. Now ...

Que sera sera is a saner response to forecast madness

13 Dec 2001

twopennyworth, Media Planning Group says next year will see a negative outturn of 1%, writes Dominic Mills .

Republican guard - a profile
of Richard Parsons

07 Dec 2001

as successor to Gerald Levin, the internet and media behemoth's CEO, a move that has sent shockwaves through...The appointment has stunned the US media sector, not least because he is black. One newspaper ... of those who saw themselves as leading the new-media revolution. The fact that Parson's co ... and decided to use his political prowess to further his media career, and to lobby for the merger of AOL ...

Sales pitch society - The Lowbrow Lowdown

03 Dec 2001

and sidewalk stencils. Nearly all forms of media and entertainment, from television sitcoms to news programming ... human media buys wilfully choose to be used in such a way by advertisers and marketers. They offer ...

 

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