06 Mar 2009
. - Asda has merged its corporate and consumer PR teams into a new media
relations team. One PR assistant ...
Promotions Unit has started a pitch for an agency
to handle media for its 15th anniversary this year. It has ...
27 Feb 2009
| by Arun Sudhaman
PR for the beverage giant's consumer-facing recycling initiative was
handled last year by roster agency Trimedia, which devised the
successful 'Coke Cans Creation' programme. Coca-Cola GB citizenship manager Liz Lowe confirmed a new brief was up
for grabs. Lowe added that the media climate around ...
20 Feb 2009
| by Matt Cartmell
with Starbucks. It has also been
appointed to provide regional media relations support for a number of
17 Oct 2008
| by Alec Mattinson
Confectionery giant Mars is putting out a major account to pitch as it looks to shake up media
19 Sep 2008
| by View From The Top: International Ambition
AND THE COMPETITION IN THE MEDIA
Qibla doesn't name Coca-Cola and Pepsi when it makes reference to the kind of brand behaviour it wants to avoid. But Qibla (and Mecca) benefits in media coverage from its position ...
Negative stories in the UK media in the past two months alone include claims that Coca-Cola has ...
08 Feb 2008
of broadcast and comms. Last week, former SABMiller media relations manager James Crampton
joined as head ...
18 Jan 2008
| by Gemma O'Reilly
EarCalm. Agency director Jo Spink said the 12-month media relations programme was
aimed at 'putting the iconic brands back on the map'. She added: 'The brands have strong media collateral and also have a
great story behind them. Educating the media and consumers about the
gastro-intestinal health ...
10 Mar 2006
| by Mary Cowlett
the gin was on the shelves, the launch story was promoted to
national and select consumer media, in time ...
16 Sep 2005
about dealing with the media. 'We need to get positive messages across about Chinese medicine ...
09 Sep 2005
| by Ian Hall
The agency, which advised Johnson & Johnson/Merck Sharp & Dohme (now
McNeil) on heart drug Zocor's high-profile and controversial switch to
OTC status last year, is handling a media and stakeholder relations
programme. The application to make Imigran available OTC is with the Medicines and