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Year in review: 2011 Money and morals

16 Dec 2011 | by Kate Magee

to launch his own PR agency. Andy Coulson also establishes a media consultancy. - The COI's CEO Mark Lund ... of social media ramps up. MAY - The White House releases dramatic photos of President Obama ... for Culture, Media and Sport is considering borrowing press officers from Whitehall's comms units to man ...

Wimbledon singles

16 Dec 2011

Republic Media is promoting The Wombles' 'Wombling Merry Christmas'.

Voluntary Sector: The Week in Charities

16 Dec 2011

and behaviour towards mental health, has appointed Jenni Regan as senior media adviser and Hayley Richardson.... Media Trust has joined forces with Promax UK for the second year running to launch the Promax Charity ... brief for a media campaign they are planning to run during 2013. The British Red Cross has launched a ...

Public Sector: The Public Sector Week

16 Dec 2011

A Bradford high school has appointed a PR agency to help it prepare a social media strategy....by BSK-CiC, working with Revolution Events, supported by Kent County Council. CFA will handle media ...

City & Corporate: The Week in the City

16 Dec 2011

Ed Brewster, group head of media relations at Prudential, has joined Chinese tech company Huawei

Campaigns: Events - Prince the ideal advocate of home show

16 Dec 2011

Campaign: Ideal Home Show 2011 Client: Media 10 PR team: Stuart Higgins Communications Timescale: March 2011 Budget: £10,000 Event organiser Media 10 wanted to position the 2011 Ideal Home ... the number of visitors - To achieve more than 650 positive media mentions. Strategy and plan To attract ...

ActionAid beats off those Monday blues, Golden Goose PR

16 Dec 2011

media work. The stunt needed to reach existing and potential supporters, and get people talking about ... media - To help change people's perceptions of what it means to support ActionAid - To boost ... ', which provided a hook for the media story. The location for the stunt itself was Finsbury Avenue ...

Narnia series sails back into popularity, Beatwax

16 Dec 2011

in the media. Strategy and plan Beatwax realised it would take time to rebuild the excitement ... inspired by the film. These included climbing the mast and raising the sail. Each media partner sent a ... . Apart from the media partners, coverage was gained through an extended BBC News piece in the UK, ABC ...

Campaigns: Food & Drink - Ryvita is revitalised by ice-cool approach

16 Dec 2011

's crispbreads were promoted. Warner showed the media a range of summer recipes combining Ryvita crispbreads ... and evaluation The campaign produced 73 pieces of media coverage, including in The Independent. The video ...

Strumming up support, The Red Consultancy

16 Dec 2011

to the media. Measurement and evaluation More than 175 pieces of media coverage were generated ... , Head of public relations, Barclaycard Building a story for the media about contactless payments came ...

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