Facebook to see big boost in mobile display ads this year
04 Apr 2013 | by Gordon MacMillan
around 45% of all digital adspend and 13.8% of total media spend. In third place after Google ...
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More than half of media firms set to create new roles this year
15 Apr 2013 | by Staff
In a sign of optimism in the market as many as 56% of firms in the media sector say...In further positive news, after several years of cuts, 84% of media firms are not expecting ... . The 2013 survey found that 28% of media companies will be creating senior management roles and 91 ... too, as almost 40% of media firms surveyed are planning to create entry-level roles. However ...
Weve's EE, O2 and Vodafone invest 'tens of millions of pounds' to woo brands
21 Mar 2013 | by Arif Durrani
giants. "Mobile is going to transform media and advertising, loyalty and reward and payments over ...
Six themes at the Mobile World Congress 2013 set to impact the media
27 Feb 2013 | by Opinion
Mark Holden, the new head of futures at Arena Media, reports back from this week's Mobile World...will impact the media industry. Device convergence Phones are starting to look like tablets, tablets ... to start thinking about mobile media planning across devices, for example using phones to "drive" brand ... " mobile experience where Google and Apple don't call all the shots. Carriers want to become media ...
CES confirms need for rapid progress in the media
16 Jan 2013 | by Opinion
will fundamentally change how media is consumed, says VivaKi's Marco Bertozzi after CES 2013....children will be demanding a completely open proposition when it comes to media consumption. They will want ... . The consequences for the media will be far reaching and affect all of us. Marco Bertozzi is executive managing ...
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