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Adman Rory Sutherland refutes study's claim that ad execs destroy £11.50 for every £1 they create

pays for media,' he says The fact is media for most part survives on advertising and the media is one ...

Top 10 ads with the highest recall in a single week in Adwatch 2009

LONDON - A Confused.com commercial with people commenting on the ease of use on its new website scored the highest recall at 783% in a single week in Marketing's Adwatch of the Year during 2009.

Marketing's Adwatch of the Year 2009

clear winner among media agencies, with Carat topping the table with 110 mentions for its clients ... .18 13 4 Marks Spencer RKCR Y R/Walker Media 10 152 16.82 43.23 14 10 DFS Uber/Brilliant Media 8 150 31.87 98.17 15 - Moneysupermarket.com DCH, Space City/MediaCom North 9 ...

INQ launches social-media mobile phone

LONDON - INQ Mobile is stepping up its assault on the social mobile category, with the launch of its new handset, the INQ Chat 3G.

HTC sponsors Wallpaper* design awards

-born installation artist Carsten H ller, American interior designer Kelly Wearstler, British media executive James ...

Advertising to the YouTube generation

- about 1.5% of the total TV advertising market in the UK - according to media agency MPG. How ever, it is a fast-growing sector - predicted to increase to 60m in value next year, at a time when most media ... aside 5% of its 6m ad budget for digital media and two thirds of that was spent on pre-roll advertising ...

Sector Insight: Computers

-processing equipment 5565 5142 8.2 Recording media 5368 6871 -21.9 Household appliances 5187 ...

Apple weighs up non-skip ad plan

to any Apple visual user interface including its music players, media receivers, game devices and mobile ...

Saga offers digital TV help via online service

digital TV services from Sky, Virgin Media, TalkTalk, AOL, Tiscali, Orange, 02 and TopupTV. ...

Tesco moves into broadband and phone bundles

partnership with Cable & Wireless. The move will put Tesco up against Talk Talk, BT and Virgin Media.

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