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Apple follows Facebook and Microsoft with reassurances about data privacy

17 Jun 2013 | by Matthew Chapman

. It has released the information following the media frenzy created by revelations of the National ...

Apple introduces bold 'designed by Apple in California' message

14 Jun 2013 | by Matthew Chapman

anything. Agency: TBWA\Media Arts Lab Creatives: Duncan Milner and Eric Grunbaum ...

What marketers should know about Snapchat

13 Jun 2013 | by Nicola Kemp

of "inappropriate poses or gestures". But, of course, every development in social media comes with a corresponding social panic. In reality, any given media platform could be accused of being awash with sexual content ... of scrutiny. Media research has noted that teenage girls in particular spend a long time going back ...

Ad market to grow by £3bn in five years says PwC report

05 Jun 2013 | by Matthew Chapman

spend more on accessing the internet, claims the Global Entertainment Media Outlook 2013-2017 study ... entertainment media at PwC, said: "Digital technologies are pervasive and, as a consequence, we believe ... advertising and web access, the fastest growing areas with the entertainment and media sector will be out ...

Machinima: How brands are making films within games

03 Jun 2013 | by Aaron Martin

even as much as a sponsored post in media support. EA s campaign for 'Battlefield 3' garnered them ... in real time using standard console controllers. This meant the bears could respond to social media ... fragmenting media ecosystem, it s easy to focus on where the largest group of consumers or behaviours are ...

Why the natural next step in mobile is wearable

29 May 2013 | by Mel Exon

publicly available to a few developers ("Explorers", as Google likes to call them) very recently, media

Social Tracker: Apple

28 May 2013 | by Staff

As its share price slumps and profits fall, how has Apple fared across social media?

Industry view: Will Xbox One revolutionise home entertainment?

22 May 2013 | by Matthew Chapman

every trend we ve all been seeing within the media space: second-screen behaviour, media fragmentation ...

How should marketers approach Silicon Roundabout?

13 May 2013 | by Dylan Williams

social media has empowered consumers to identify and rail against such gaps, it becomes very clear why ...

Russell Kane to host Rev Awards - last chance to book

09 May 2013 | by Staff

The awards, held in conjunction with Marketing, Campaign, Brand Republic, Media Week and PR Week, celebrate the ingenuity and imaginative use of technology in the UK's digital marcoms space. On the night ... with 26 other award winners, including Digital Media Brand of the Year and an overall Agency of the Year ...

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