Virgin Media has selected Bartle Bogle Hegarty and incumbent DDB UK to go through to the final...Jeff Dodds, the executive director of brand and marketing communications at Virgin Media said ...
our final decision later this month."
Virgin Media called the pitch in August following a review of its media planning and buying business, which was retained by Manning Gottlieb OMD and Goodstuff. ...
campaign by rival Virgin Media, because it was not obviously identifiable as marketing communication....In June Virgin Media sent out jiffy bags bearing the text, "satellite TV upgrade pack ...
from Virgin Media".
The ASA decided the disclaimer was likely to be overlooked by consumers because ...
the advertising watchdog's code.
An additional complaint about Virgin Media claiming "a better TV experience ...
27 Oct 2011
| by Maisie McCabe
The question of how to make the transition to a digital future troubles all traditional media. Radio is no exception. Some 16 years on from the first DAB transmission, the platform accounts for less ...
and then the chief executive of GCap Media) for a second commercial national DAB multiplex.
It was won ...
Virgin Media has whittled the number of agencies vying for its £36 million advertising business...Joining DDB in the battle for Virgin Media s advertising business will be Adam Eve, BBH ...
Communications at Virgin Media, confirmed the remaining four agencies involved in the pitch, and added they had ...
adopted by Virgin Media last May , with direct marketing no longer grouped into the same review process ...
22 Sep 2011
The Virgin Media and Eurostar pitches are getting close, but The Tate's advertising review is going...Chemistry meetings took place this week for the 36 million Virgin Media pitch. Competing agencies ...
and is yet to issue a brief, according to interested shops.
In the media world, that rare beast, a COI ...
, its incumbent, Experience Communications, Arena Media and MEC to compete for its communications ...
complaints from rival Virgin Media....service and were experiencing three-times faster speeds as a result.
However, Virgin Media ...
with the ASA how they define 'widely available', given the restricted availability of Virgin Media's own fibre broadband compared to BT's broadband network."
A series of Virgin Media's own ads were banned in July ...
Virgin Media is reviewing its £36 million advertising account just 15 months after appointing DDB...The media company is currently holding chemistry meetings with agencies in a pitch co ...
to the role of chief marketing officer at Virgin Media late last year, is overseeing the process alongside the executive director of brand and marketing, Jeff Dodds.
DDB UK won the Virgin Media advertising account ...
Virgin Media has been rapped by the Advertising Standards Authority for a series of ads featuring...Media. The fastest in the UK", in the Speedy Gonzales TV ad could be substantiated since other providers ...
's complaint for the radio ad, which claimed Virgin Media was twice as fast for shopping and tweeting, because ...
that Virgin Media was up to twice as fast for gaming, because the ad suggested internet connection speed ...
09 Jun 2011
| by Alasdair Reid
as a date at which television's brave new ad trading world might hove into view. But for media agencies ...
rightly so - the revenue implications are rather scary. If the more forward-thinking media agencies ...
is maintained as the gold standard."
Well, he would say that, is the response of some digital media buyers ...
24 Feb 2011
| by Alasdair Reid
Can quality content revive the company's fortunes?
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