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Jeremy Lee: Agencies don't have to play the closed online auction game

media prices with accompanying price guarantees and penalties. It looked like being a dangerous precedent. It's almost understandable, then, that Santander's decision to put its 27 million media ... conclusion to an agency process where media is largely bought cheaply, warehoused and then distributed like ...

Jeremy Lee: Walker Media is a victim of Barclays' network oddity

But this must be little comfort to Walker Media, which last week had its five-year tenure on Barclays' media account brought to an abrupt end through, it seems, no fault of its own. While some ... that there was something rather poignant about Walker Media losing the business. Of course, Walker Media always looked ...

 

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