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President's picks

, Clemenger BBDO Sydney, TED Mimeisthai is a wonderful hybrid of technology, social media and human curiosity ... was to ensure audiences appreciated the value the BBC brought to the London 2012 Olympic Games through its cross-media ...

The need for speed

as the industry has got to grips with the advent of digital and social media, now the content and creation cycle ... social media buying in-house. But those who designate this to an entirely separate division are missing the point. The media analysis, cross-channel expertise and social buying need to be an essential part ...

Outdoor Hall of Fame's new inductees

the campaigns that had earned a place in the Campaign and Outdoor Media Centre s prestigious Outdoor Hall ...

Brands... for Valentine's Day

BT's Twitter competition plays cupid and encourages romantics to tweet their messages of love to the top of London's BT Tower. But an ad for Ikea in Australia has become a social media hit, offering free cots to babies born nine months after Valentine's Day. Supermarkets and retailers, including ...

JCDecaux, Mother and Karmarama back young creative competition

the media owner will be part of the judging panel alongside people from Mother, Karmarama and design agency ... at JCDecaux, said: "This is a unique project that recognises the value of outdoor media and JCDecaux ...

Art on the Underground

, whose only media competition was newspapers and magazines, together with cinema advertising ... sites for example, on various electronic media and, of course, the huge variety of often highly creative media that infiltrates our everyday life. Sometimes, posters are still produced that areincredibly ...

Sunday Times launches campaign for app list

created by John Gibson and Erik Weidenhielm. Media planning and buying was by M/six. ...

Connected products confirm old brand truths

The medium is the message," Marshall McLuhan said in his book Understanding Media: The Extensions ... of the most disruptive media for brand communications to emerge since the internet itself ... level of brand interaction than at any other point in living memory. However, the media for all ...

Introducing the 3D spot edited by those who see it

to the British Board of Film Classification, which then rated it 12A. 12A!? But we d been given media space in front of Life Of Pi , a PG. Disaster. Hours of frantic phone calls and some cunning media shuffling ...

 

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