21 Dec 2007
| by Daniel Farey-Jones
and Media Week...., as Facebook took up the baton from MySpace, YouTube and Google as the hot digital media property. Brands ...
sensibly deciding not to gatecrash the Facebook-Bebo-MySpace party. 2 Ad chiefs take on new media Maybe new media owners are partying too hard, warned Publicis chief Maurice Levy, who said in November ...
21 Dec 2007
| by Daniel Farey-Jones
LONDON - Emap has agreed to sell its business-to-business division to Guardian Media Group and Apax...as of mid-afternoon today. Guardian Media Group and Apax saw off competition from two private equity ...
Media Group, said: The acquisition meets our requirements in terms of diversifying GMG s media ...
21 Dec 2007
| by Daniel Farey-Jones
LONDON - Weight Watchers has awarded its £10m UK media planning and buying account to OMD, after a...The account will move in the New Year from incumbent Carat, which pitched for the account alongside Starcom and Mediaedge:cia. The review did not affect the company s European media account, on which Mediaedge:cia is the incumbent agency. Weight Watchers launched the review, which covers its ...
21 Dec 2007
| by Bill Britt
for Publicis? @ people complaining about the MFI ad Sky versus Virgin Media? Or Branson v Murdoch? Where ...
21 Dec 2007
| by Jacquie Bowser
LONDON - Aegis Media has successfully defended the estimated $200m (£101m) global media account...of confidence in our integrated structure and vision. The spirits sector requires media innovation, and we ...
21 Dec 2007
| by Darren Davidson
the commercial broadcaster was trying to fend off a takeover bid by Virgin Media. ...
21 Dec 2007
| by Jacquie Bowser
display-ad business by offering a centralised system that gives advertisers and media agencies the ability ...
20 Dec 2007
| by Jacquie Bowser
Roussel, digital editor of Telegraph Media Group, said: Telegraph.co.uk is going from strength ...
20 Dec 2007
| by Nikki Sandison
LONDON - GCap Media has signed a deal with iTunes that will involve its station websites heavily...at GCap Media, said: This campaign with iTunes allows our users to easily buy the music ...
20 Dec 2007
| by Alex Donohue
m ad and content distribution deal with Microsoft that ends the media group s ties with DoubleClick ...