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Marketing to engage today's digitally-savvy youth market

16 Nov 2009 | by SpeakersChannel.tv

social media, creating viral content and getting the tone right to interact credibly with the youth ...

Co-operative reviews £18 million advertising account

27 Jul 2009

in the Wind'. Co-op, which has acquired the Somerfield retail chain, recently reviewed its media planning and buying business but decided to retain Rocket on its own stores and Rapp Media on the Somerfield business. ...

 

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