Click 
to remove filters
if they wish to. STRATEGY AND PLAN Research presented to politicians, the media and the public ... . Key to media coverage was presenting real-life case studies of people affected by cancer ... the campaign generated 272 pieces of media coverage. Five cabinet members and 163 new MPs were among those ...
and the media. However, debates and media coverage on street cannabis had been high on the news agenda ... . Objectives To control the response from the media to Sativex To establish at least two national ... . Strategy and plan Liberation conducted media training with Bayer to ensure the brand's message ...
restaurant in Covent Garden. The Icecreamists wanted to garner mass media attention and drive footfall during...mass media attention in print, online and broadcast media in the UK To drive footfall ... promotes the benefits of natural feeding - was hired and agreed to media interviews. After health checks ... and a news release were sent to national media outlets, announcing the first tasting would be in three ...
Campaign: Discovery of five new Alzheimer's genes Client: Professor Julie Williams, Cardiff University's School of Medicine PR team: Cardiff University (In-house) Timescale: April 2011 Budget: In-house staff time Objectives To secure media coverage for the findings To raise ...
partnerships with community media such as hospital radio and university newspapers. The campaign was also ... and evaluation The campaign was covered extensively in regional press and broadcast media and articles also ...
. The team also targeted selected health, medical and news media with a press release and strong images ... and UK media. Measurement and evaluation The BBC covered the story on TV and on its website ...
. Objectives - To generate a debate around alcohol - To create media coverage to raise the profile ... and stakeholders could register their agreement. Media activity focused on three phases: pre-event promotion ...
and broadcast media with key pieces in the Daily Star, The Independent, Zoo, Nuts, Loaded, Men's Health, Marie ...
of appetite psychology. This panel was used to add credibility to the product launch by providing media ... for consumers, produced an online video with media medic Dr Chris Steele and approached influential bloggers ... . It also held a media briefing with 21 national health editors at Nobu the week before the launch of GSK ...
report into hay fever, based on research from a number of audiences. Media angles from the research ... . The report and press releases were sent to all key print, broadcast and online media. A video feature ... sales and boosted overall reporting of carrying tissues, but Mandate's well-planned campaign and media ...
© Haymarket Media Group Ltd. | Terms & Conditions | Contact us