The screenings are being staged in conjunction with Global Radio and GMG Radio, in an undisclosed deal brokered by WPP media agency Mindshare, and will take place at 11 stately homes across the UK from 1 August. The screenings will be promoted in their respective regions with branded on-air trails ...
LONDON - Peugeot has become the first car advertiser to run a campaign on digital outdoor media...will run in 540 venues across the Toni Guy TV and Simply Media Salon TV networks. A Digicom spokesman said ...
at upmarket women. The Salon Media network delivers exactly that audience and, what's more, delivers them in a ...
was set up by former CBS Outdoor international chief executive Tom Goddard, to give smaller digital media ...
's Upton Park, in a experiential and media campaign developed by outdoor specialist Kinetic for the brand...people in a Transit.
Media inside the ground such as washroom panels, six sheets and big screens ...
established Destination Media Group division bought and arranged the activity with football media ...
.
Chris O'Donnell, head of the Destination Media Group, said: "The activity demonstrates our strategy ...
15 Feb 2006
| by Kate Fitzgerald, Head of outdoor, MediaCom
Toyota has an impressive heritage of combining TV and outdoor as lead media for its launches...This poster campaign is testament to the logic of keeping it simple in
both the creative and media strategy. You only have to look at the
design to realise the dwell-time of the audience has been carefully ...
. Describing the campaign as 'simple', however, would underplay the
quality of the creative and media strategy ...
to remove filters