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Outdoor advertising firm taps into Swine Flu concerns with free hand-sanitizer units

advertising panels. The units are owned by Nettoyer Media and will be strategically placed in areas ... . Nettoyer Media is working in partnership with the PHS Group to manage the service. ...

Saatchis launches positive anti-smoking campaign

on by continuing to smoke." The posters, running on Adbins media, present conversations about various ...

Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg

consumers that Creme Egg is only available for a limited time in the run-up to Easter. Digital media sites ... ' themselves by taking part in an interactive game. PHD handles media planning and buying. Phil Rumbol ...

Co-op's launch of a media centre signals a shift in advertisers' focus to in-store work

LONDON - Retail media and in-store marketing is set to become the next major battleground...Last week, The Co-operative Group opened a media centre (Marketing, 9 July) to provide campaign planning across its media channels, which include digital screens, in-store radio, direct mail and magazines. The aim is to make it easier for advertisers to buy media space across these platforms and its ...

Nivea campaign includes targeting at Boots and Superdrug stores

The integrated campaign includes press, television and outdoor media with a particular focus on targeting women on using advertising on ATMs close to Boots and Superdrug stores. The ATMs will help ... Goodwin, senior brand manager, Beiersdorf UK. The digital media opportunity is provided by ATM:ad while ...

Marketers say HFSS ad restrictions should extend beyond TV

be extended across all media.

New campaign: Foster's Super Chilled

Media agency: Starcom Mediavest ...

The Work: New Campaigns - UK

Fraser Planner: Dawn Coulter Media agency: Universal McCann Media planner: Duncan Pointer ... media budget has been allocated to China, where UPS is hoping to capitalise on the current economic boom ... : Felicity Morgan Media agency: Concord Media planner: Brad Fairhead Photographer: Jonathan Kitchen ...

 

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