Brands are struggling to make sense of the babble they pick up from social-media networks...problem, the company's web agents can join the conversation and offer a solution. Meanwhile, social media is widely used to track corporate reputations and public attitudes to companies and brands. Social-media ... SPA Future Thinking, is among the sceptics. 'Social media might give you the odd insight here ...
Communications and market research group Aegis has acquired Lithuanian media agency Creative Media...in servicing clients in all areas of media planning, buying and research. The deal, terms of which were not revealed, will see CMS become part of Aegis Media's Vizeum network in the Baltic region. Jerry Buhlmann ... reputation for their media expertise, the acquisition of CMS gives Aegis Media a significant foothold ...
Virgin Media has committed to using "typical" rather than maximum broadband speeds in its...The research, conducted by ICM on behalf of Virgin Media, showed nine out of 10 customers found ... to make fair comparisons. Following the findings, Virgin Media is to publish the typical average speeds ... .virginmedia.com/speedhonesty . Jon James, executive director of broadband, at Virgin Media said: "People are paying for faster ...
Research giant Nielsen has put its social media monitoring service BuzzMetrics into a joint venture...behaviour. Dominic Barton, global managing director of McKinsey, said: "Social media is an increasingly ...
and media with Media Brands' Graham Duff and the 'M' in HMDG's Al Moseley stepping down as Google's Bruce..., Asia-Pacific and the West Coast of the US. ( Brand Republic ) Media Square , owner of agencies ... . Fulford joins the digital media agency from Tullo Marshall Warren , where he was group planning and intelligence director. ( Media Week ) The Association of Online Publishers has appointed FT.com's head ...
LONDON - Advertising and direct response agency Attinger Jack is launching a standalone media...The agency, which claims to have billings in excess of 25m, will launch the new Bath-based media agency alongside Attinger Jack's existing offices. AJ Media will be run by Alice Buttling-Smith as media director, who moves across from Attinger Jack, where she held the same position. In addition ...
NEW YORK - US broadcasters and media agencies are forming a consortium aimed at speeding up...According to the Financial Times, NBC Universal, Time Warner, CBS, Viacom, News Corporation, Discovery and Disney are joining WPP Group's GroupM and Publicis Groupe's Starcom Media Vest in a consortium ... such as Sky+ or Virgin Media's V+ and watched within seven days of broadcast. However, it does not include ...
LONDON - TNS Media Research has been awarded a three-year contract from the Australian pay..., Austar, Premier Media Group and XYZnetworks, to provide research and audience measurement services to the broader media and marketing community. Nick Burfitt, global head of TNS RapidView, said: "TNS Media ...
LONDON - The Carphone Warehouse has appointed agency Face to work on a social media strategy.... The Carphone Warehouse will use social media, experiential, consumer-interaction and word-of-mouth campaigns ... media activity. ...
LONDON - Alterian has acquired Techrigy, a social media monitoring and analytics firm...-based full version. David Eldridge, Alterian's CEO, said: "Social media monitoring and analytics are a complex challenge. "Social media and web 2.0 applications are developing and changing so rapidly that only those companies that can combine an understanding of social media with a solid history ...
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