29 Jun 2007
| by Staff
press. Drew Schutte, publishing director of Wired Media, said: Wired is always looking for ways ...
29 Jun 2007
| by Maria Esposito
developed by Zappy Mobile, one of three new media businesses operated by Milton Keynes-based company Zappy Media. Last month, Trinity Mirror acquired two recruitment sites, TotallyLegal ...
29 Jun 2007
| by Alex Donohue
Drugstore has been briefed to create a central online media hub to support a campaign that Amnesty will launch to coincide with October s Protect the Human Week, highlighting Amnesty s opposition to tactics used by the UK government in the War on Terror. The agency has been asked by Amnesty to devise a ...
29 Jun 2007
| by Danielle Long
sponsorship market was estimated to be worth £176 million by media
agencies, a 26 per cent increase on 2005 ...
to have
online and other elements in sponsorship deals now." Virgin Media's
sponsorship of the current ...
: "New media enhances and extends
programme sponsorship to a 24/7 experience. Where the actual programme ...
29 Jun 2007
The National Magazine Company is to axe its teen monthly CosmoGirl! from its August issue and will close its website cosmogirl.co.uk. NatMags will continue with its online magazine Jellyfish, which it launched in March to test the potential of an online offering targeting CosmoGirl! readers, but will...
29 Jun 2007
| by Norm Johnston, Digitas London
the media that is used to reach them....that marks the point
where we still often diverge, and our recent rebranding as Digitas from
Modem Media ...
rather than just
between brand and media. The fundamental question for clients is which
agencies are best ...
29 Jun 2007
| by Ian Darby
OMD to handle its media planning and buying....Sources suggest that OMD is about to replace Smarter Communications as
the travel company's media agency. Lastminute.com is also conducting an audit of its creative agency
relationships with a view to putting them on a more formal footing. It
is working with the pitch consultant Suki Thompson on this. Farm ...
29 Jun 2007
Emap Consumer Media has appointed the former Diageo and Allied Domecq marketer Simon Stewart.... These include Fallon on Grazia and Mother on Zoo. OMD
handles media planning and buying for its magazines, while ...
29 Jun 2007
| by Our Parliamentary correspondent
that will put pressure on COI to make greater use of new media.
29 Jun 2007
the media owners' back catalogue and from other contributors including AOL, Yahoo!, Microsoft and News Corp