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Arla Foods takes Lactofree brand onto TV

21 Dec 2007 | by Nikki Sandison

at the beginning of January, as part of a £3m cross-media campaign, including national TV and print advertising

Talk of the year: celebs, Big Brother, Facebook, careers and ads

21 Dec 2007 | by Bill Britt

for Publicis? @ people complaining about the MFI ad Sky versus Virgin Media? Or Branson v Murdoch? Where ...

US regulator clears Google to acquire DoubleClick

21 Dec 2007 | by Jacquie Bowser

display-ad business by offering a centralised system that gives advertisers and media agencies the ability ...

Telegraph.co.uk boosts traffic by almost 2m users

20 Dec 2007 | by Jacquie Bowser

Roussel, digital editor of Telegraph Media Group, said: Telegraph.co.uk is going from strength ...

GCap links with iTunes for music sales on station sites

20 Dec 2007 | by Nikki Sandison

LONDON - GCap Media has signed a deal with iTunes that will involve its station websites heavily...at GCap Media, said: This campaign with iTunes allows our users to easily buy the music ...

Microsoft, Google and Yahoo! fined over gambling ads

20 Dec 2007 | by Alex Donohue

m ad and content distribution deal with Microsoft that ends the media group s ties with DoubleClick ...

Mission Marketing Group acquires RLA in £9.5m deal

19 Dec 2007 | by Alex Donohue

RLA Group, which specialises in on- and offline communications and media buying, has clients in the automotive and retail sectors, including Goodyear, Dunlop, Volkswagen and Teleflorist. It employs 60 staff ... the acquisition would add specialist expertise to specific industry sectors from its work in the media planning ...

TMN to acquire Internet Business Group for £9.8m

14 Dec 2007 | by Nikki Sandison

LONDON - Online direct marketing group TMN has agreed to acquire online advertising and media group...agency TMN Media; full service digital advertising agency EDR; online fieldwork service arm ID Factor ... : Affiliate Future, a performance marketing network; IBG Media; and e-commerce. TMN aims to increase its UK ...

Paramount to release latest Jackass straight to web

14 Dec 2007 | by Alex Donohue

the entire film for free from Blockbuster s Jackass homepage by downloading the Microsoft Silverlight media ...

Fallon scoops Campaign's Agency of the Year

13 Dec 2007 | by Larissa Vince

The agency s outstanding creative performance, coupled with an impressive new business year, made it a clear winner. Mediaedge:cia won the Media Agency of the Year award, fighting off strong ... of the Year award. Carat took the Media Network of the Year gong for the second year running. Heinz won ...

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