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Santander reviews £27m media account

20 May 2013 | by Maisie McCabe

Santander, the UK retail and corporate bank, has called a review of its £27 million media planning...From the start of 2014 the successful agency will be responsible for planning and buying media ... of the review will ask agencies to demonstrate they can fulfil Santander s media requirements and meet the bank ... . Santander spent 26.6 million on media in the 12 months to the end of September 2012, according to Nielsen ...

HSBC "legendary journey" by JWT London

10 May 2013

. It was created by Axel Chaldecott and directed by Dom Nic through Outsider. Media was handled by Mindshare. ...

Hampson Hughes Solicitors "Harvey & Archie" by Media Agency Group

08 May 2013

Hampson Hughes Solicitors has released its first-ever TV spot. The 30-second ad, by Media Agency Group, shows two characters walking along a street when one falls into a drain, accompanied by an adapted version of the 1965 Herman s Hermits song I m Into Something Good . It was written by Global ...

Zurich hires IPG for creative, media and digital duties

07 May 2013 | by Maisie McCabe

Zurich Insurance Group has awarded its global integrated advertising, media and digital account...groups with a prior relationship with the brand, including WPP, which is the incumbent for the media ...

More Than ties up with Bauer for More Than Mondays

22 Apr 2013 | by Louise Ridley

Media's radio stations....Media's creative solution team. More Than has become the first sponsor of London's Magic 105.4 s 'Pet ... , will also run 'Pet of the Week' features, supported by co-branded on-air trails and social media promotion ... Media s radio stations." Each More Than Monday' will bring localised More Than customer stories ...

Direct Line in £50m media rethink

14 Mar 2013 | by Arif Durrani

Direct Line Group is reviewing its £50 million media planning and buying business following...Through RBS, MediaCom has handled media for the group, which owns the insurance brands Direct Line ... in 2010. The WPP agency declined to comment on the review. A Direct Line spokesman said: "Media ... will be invited to repitch." Direct Line Group spent 48.1 million on media in the 12 months to 30 September ...

Wonga rival Peachy.co.uk appoints Goodstuff Communications and US London

28 Jan 2013 | by Maisie McCabe

to its £2m media planning and buying and creative accounts respectively.

Spanish bank BBVA calls media contest

10 Jan 2013 | by Maisie McCabe

BBVA, the Spanish bank, has approached media agency groups ahead of a review of its global media...Basketball Association and launched an NBA-themed campaign that Christmas. After an international media review, BBVA appointed MPG Media Contacts in Latin America and the US and OMD in Spain and Portugal ...

The 10 most popular ads among YouTube UK users in 2012

06 Dec 2012 | by Sarah Shearman

. 1. Honda Civic "spark" HD TV ad, created by Wieden Kennedy London with media by Starcom ... and EHS 4D with media by OMD 3. Durex, "Durex Vinyl", created by Euro RSCG with media by Zenith 4.O2 " O2 pay go go go is here', created by VCCP with media by ZenithOptimedia 5 ...

Campaign Media Awards - Best Use of Research: Gocompare.com

22 Nov 2012

Carat recognised that, in the price-comparison marketplace, share of voice is crucial, but that pursuing it excessively could result in a TV arms race that could end up unprofitable for everyone.

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