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MediaCo signs up Sky and BT as launch advertisers for Manchester Digital Bridge

as an outdoor media owner in October last year when it won a large format outdoor contract from Manchester City ... media portfolio in synergy with Manchester's profile as a world leading modern city. "The audience ...

MPG Media Contacts signs sponsorship deal for Channel 4's New Girl

The deal was brokered by MPG Media Contacts and covers on-screen sponsorship across Channel 4 and digital channel E4, as well as 4oD on Channel4.com and Virgin Media and is aimed at the perfume brand's target audience of 15- to 25-year-old women. Claire Toland, account director of MPG Media Contacts ...

Christmas Bitch's Diary 21 December

by the naughty boys at Media Week, she can now understand why. Not wishing to cast aspersions, but the theme ... of the hardest-working and playing media agencies on Charlotte Street (and Bitch regulars), the7stars . Bitch ... as "total lightweights." Bah, humbug... Bitch has been in touch with the Media Week offices ...

Royal Opera boss to be Channel 4 deputy chair

Ofcom, the media regulator, has announced the changes to the Channel 4 executive board, which also include Channel 4 chairman Lord Burns extending his role for a further three years, until January 2016. Burns was appointed chairman in January last year. Hall is a former BBC executive who missed out ...

Sky to promote broadband sale in TV campaign

The ad by WCRS highlights Sky's Winter Broadband Sale, which offers existing and new Sky TV customers six months free unlimited broadband when switching to Sky Broadband Unlimited and Sky Talk. The campaign will run across TV, outdoor, press and online, with media planning and buying handled by MediaCom ...

MEC takes £14m Department of Health media planning account

The Department of Health (DoH) has awarded its £14m media planning account to MEC, unseating...deliver savings of around 25% on its media spend. Shelia Mitchell, head of marketing at the DoH, said ... strict set of criteria." The review was called in October this year . Media buying for the DoH will continue to be handled by WPP government specialist agency M4C. MEC will take over media planning ...

British TV sales in 2011: Winners and losers

According to media agencies, the TV ad market is expected to be worth 3.5bn in 2011 ... with Aegis Media, cross-media deals and a new commercial structure, led by Nick Bampton. C5 is expected ... the market. Sky Media, which sells ads on BSkyB's channels as well as for partners such as ESPN ...

TalkTalk is most complained about broadband and landline provider

The media regulator's most recent quarterly data, compiled between July and September this year ... .78 complaints per 1,000 customers about its broadband service. Virgin Media emerged as the least complained ... has seen complaints about its broadband service decline this year, in line with Virgin Media, with 0 ...

This year's most read stories on Media Week

As 2011 comes to an end for what has been an exciting, and at times challenging year for the media...At the forefront of the industry Media Week delivered all of the year's breaking stories, provided expert analysis on the pertinent subjects effecting the industry, and created a record breaking Media ... of the World to the Ofcom probe into 'The X Factor', and from an in-depth look at how to monetise social media ...

Plusnet to sponsor Celebrity Big Brother

audience of 5.6 million viewers . The sponsorship was negotiated between WPP media agency Maxus ...

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