kids love Cartoon Network. The mugging of the event is a sound
strategy. Media buyer: Hamish Davis...kids love Cartoon Network. The mugging of the event is a sound
strategy. Media buyer: Hamish Davis ...
28 Nov 1997
| by EMMA HALL
million media account, following the brewer s
decision not to review its business out of MindShare...million media account, following the brewer s
decision not to review its business out of MindShare in the wake of a
three-way pitch.
Manning Gottlieb Media and Booth Lockett Makin pitched for Bulmer s
media planning and buying almost two months ago. Manning Gottlieb pulled
out of the pitch, citing ...
Electrolux has awarded media buying for its pounds 5.5 million
centralised white goods business...Electrolux has awarded media buying for its pounds 5.5 million
centralised white goods business to Zebra Media following a three-way
pitch against Mediapolis and Motive.
The decision to appoint Zebra comes 20 months after Electrolux announced
it was looking to appoint one media agency in the UK ...
28 Nov 1997
Gold
Winner: ICA living art
Agency: Ammirati Puris Lintas
Planner: Michelle Danon
Creative Director: Nick Welch
Creative Team: Simon Impey, Jon Daniel
Client and Product: ICA Living Art
28 Nov 1997
| by JOHN OWEN
congratulation imaginable for Leo Burnett, Zenith Media and Grey. They
signified that Televest had just beaten
The CIA Group, a founder and staunch defender of the media
specialists trade body...The CIA Group, a founder and staunch defender of the media
specialists trade body, the Association of Media and Communications
Specialists (Amco), is to apply for membership of Amco s rival body ...
the setting up of Amco and its predecessor, the Association of
Media Independents.
Previously ...
28 Nov 1997
| by RICHARD COOK
If proof were needed that the media industry has evolved further
and faster than most areas...If proof were needed that the media industry has evolved further
and faster than most areas of advertising in recent years, it was found
in last week s news of Royal Mail s pounds 20 million media review ...
usual to the
efforts of Media-Vest. What was unusual was what Derek Fairhurst, the
marketing ...
Media buyers appear to have secured a climbdown from the ITV sales
houses over the issue of how...Media buyers appear to have secured a climbdown from the ITV sales
houses over the issue of how advertising airtime is traded for 1998.
Concern has been mounting among media agencies over reports ...
among the ITV sales points.
Ray Kelly, the chairman of the IPA s Media Policy Group, confirmed ...
28 Nov 1997
Gold
Winner: Club 18-30
Agency: Saatchi Saatchi
Planners: Nicky Brugnola, James Griffiths
Creative Director: Adam Kean
Art Director: Dave Hillyard
Copywriter: Ed Robinson
Client: Flying Colours
Product: Club 18-30
at the beginning of next year, with the appointment of
Janine Abrahams, group media director on Nestle....at the beginning of next year, with the appointment of
Janine Abrahams, group media director on Nestle ...
, the managing director of MindShare, said: Janine has got
the media context but has this wonderful creative ...
was unusual in media but underlined
the shop s commitment to an aggressive new-business stance.
Bill ...