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CANNES 2013: Without brands Facebook would not exist, says Carolyn Everson

18 Jun 2013 | by Arif Durrani

Valley start-up was to get out of the habit of speaking about Facebook in terms of "social media ... media and I ve never seen anything like it. It is a necessity because of how fast the industry ... Unilever, Nestle and Diageo. She has also formed close ties with senior agency leaders from Aegis Media ...

Campaign Viral Chart: Sony XBox One spoof leads

14 Jun 2013 | by Ben Hall

by a peregrine falcon" by Red Bull Media House BBC Earth Unplugged 37,192 shares this week ...

Mums overlook caffeine for an early morning Facebook fix

12 Jun 2013 | by Nicola Kemp

other audience group, social media is so much a part of a mum s life, that checking her various social platforms comes even before enjoying her first cup of coffee in the morning. Social media has become so ... Statistics Mums are 15% more likely to use social media regularly compared to the general ...

Digital marketing is 'invasive and annoying' claims study

12 Jun 2013 | by Magda Ibrahim

opportunities for brands are constantly changing." In terms of social media such as Facebook, 49 per cent ...

Digital marketing is 'invasive and annoying', study claims

12 Jun 2013 | by Magda Ibrahim

opportunities for brands are constantly changing." In terms of social media such as Facebook, 49 per cent ...

Stephen Haines leaves Facebook UK for global role

11 Jun 2013 | by Ian Darby

, the media director at Weve, to take a senior UK role leading Facebook s dealings with WPP agencies. She ...

Sainsbury's and C4 bag Grand Prix at Marketing Society Awards

11 Jun 2013 | by Simon Nias

'#BestNightEver' campaign, and also took home the awards for Content Marketing and Social Media Marketing ... Commended Transport for London and the Olympic Delivery Authority (Agency: M C Saatchi) Social Media ...

Just For Men sponsors Nick Hancock-fronted gameshow on Absolute Radio

10 Jun 2013 | by Maisie McCabe

was brokered by MEC. TBI Media will produce the show. Hancock said: "The days of the strong but silent ...

MEDIA360: Mobile is driving the future says Enders Analysis' Benedict Evans

10 Jun 2013 | by Chloe Smith

The future of media is tied up with a shift in power towards mobile away from PCs, with Apple...Speaking at the penultimate session of Media360, Evans said that although each of these "four ... internet along, and it's dragging media along, and it's dragging advertising along with it, and tablets ... 's increasing importance posed a threat to both Google and media, because it was the "funnel that sits ...

Twitter launches global partnership with WPP

06 Jun 2013 | by Magda Ibrahim

Twitter and WPP have signed a deal that will see the ad giant integrate Twitter data into its media...WPP media and analytics platforms, training for staff to apply these new capabilities, and a ...

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